World Footwear Development Forum Is Expected To "Settle Down" In Guangdong For A Long Time.

Reporters learned from the relevant authorities, the world known as the "footwear Boao forum" world.

Reporters learned from this forum's news conference that Guangdong's industrial pformation and upgrading pilot project, the 2011 key construction project of Dongguan City, the world footwear industry headquarters base, is now being declared on two major platforms.

First, as the top 500 modern industry in Guangdong Province, the leading industry is clear and the industry concentration is high, which will support, guide, drive and demonstrate the world footwear industry. It is expected that the modern service industry will be included in the "major industrial agglomeration area of Guangdong Province in 2011".

At the same time, in 2012, it will apply for "Houjie Huarui world shoe innovation service platform". If the declaration is passed, the world shoe industry headquarters base will cover five functional platform services: leather footwear industry quality monitoring service platform, and international footwear brand.

At the beginning of 2011, Houjie government submitted the Dongguan municipal government's plan to support the pformation and upgrading of the thick street shoe industry. The plan clearly stated that it would fully support the construction of the headquarters base so as to accelerate the pformation and upgrading of the Houjie shoe industry and further promote the footwear industry in Dongguan.

Striving to create 3-5 international brands to support large-scale enterprises listing

Su Chaoying, director of the China Leather Association, pointed out five guiding and guiding objectives when releasing the "12th Five-Year" planning guidance for the leather industry in China.

First of all, the independent innovation ability of footwear enterprises should be improved obviously. We should establish an innovation system that takes enterprises as the main body, market orientation, industry university research as a combination, industry organization promotion, and government policy support, and forms some technologies, products and brands with independent intellectual property rights.

Secondly, the share of enterprises' independent brands should be significantly improved: the formation of regional brands and brand teams at different levels will significantly increase their share in the international market and strive to create 3~5 internationally renowned brands.

A number of enterprises with a certain scale and strength will be listed.