Adidas $1 Shoe Plan Will Be Launched In India
German movement
clothing
Adidas, a maker of goods, decided to launch an experiment in India to launch a pair of shoes to sell a dollar plan.
Last year,
Adidas
(Adidas) announced the launch of a $1 shoe action in Bangladesh, but the implementation of the plan was not as good as expected and eventually ended in a loss.
"At the test stage, we only sold 5000 pairs of shoes, and we suffered a loss," said Haina, owner of the famous sports brand.
These shoes cost US $3, and we have to pay an import tax of $3.50. "
However, Haina told reporters that India was different from Bangladesh, and that India was different from Bangladesh.
market
Large and still expanding, it should be able to support mass production.
He said: "this dollar shoe will be sold through the distribution network in the countryside, and we hope that the plan in India will be self financing."
However, he did not disclose the time and place of the plan.
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