Woodpecker Shoe Industry: "Enano" Won The Famous Trademark In China.

Recently, the "YANANO+ diagram" trademark of the woodpecker Footwear Company, called "Enano", is a member of the China Leather Association and is recognized as a well-known trademark in China.

China's trademark office has also approved the registration of the brand's Chinese trademarks, graphics and letters and their combined trademarks on multiple goods and service categories.

"Enano" has been identified as the well-known trademark in China. It is a fruitful achievement made by all the Enano career devotees in China after years of pursuits. It is a landmark landmark in the historical stage of China's development that the real and abstract "famous" is a historical achievement of the "famous" made in a specific legal sense, authoritatively and widely recognized.

Enano is a famous international brand of shoes and clothing from France. In 90s of last century, France Enano International Co., Ltd. was registered internationally by the French National Industrial Property Office and the state trademark administration of China.

8 years ago, the Enano brand was introduced into the Chinese market. This brand of European footwear and footwear was suddenly exploded in the shoe and clothing industry and brand camps of China.

In 1998, when the brand was settled in Jiangsu and Zhejiang provinces, the local people created one miracle after another.

Initially, the Enano brand in China only won the recognition and approval in the region, but Enano's promoters firmly grasped the law of the brand's development in the domestic market by virtue of its own brand value and outstanding achievements in the European market.

Over the past 8 years, the brand has invested nearly 100 million yuan in the promotion of the brand. It has developed nearly 500 kinds of marketing outlets, and has cultivated a large number of loyal consumer groups. It has become one of the well-known brands that are well known and trusted by domestic consumers.

Now, Enano brand products cover clothing, shoes, leather goods, home textiles, and many other categories, and become a favorite brand among many consumers.

Enano's positioning and consumption demands are mainly reflected in the daily dress and advanced gifts of successful people.

Nowadays, more and more consumers choose Enano. They gradually change from "knowing Enano" to exploring Enano's origin, history and culture.

Woodpecker Shoes Co., Ltd., Jiangsu Enano Garments Co., Ltd., Shanghai Ziyang Home Textile Co., Ltd. are authorized strong brands and enterprises of Enano brand promotion in China. In recent years, Enano brand promotion enterprises have made rational allocation and combination in terms of capital, information and brand resources in order to complement each other and give full play to their strengths. In addition, the Enano group joint-stock company has been brewed to enhance the competitiveness and brand quality and connotation of Enano brand, to maintain the interests of brands and meet the needs of consumers.

The recognition of well-known trademarks is a necessity for brand development, but it is also hard won.

The Legal Affairs Department of Enano headquarters receives numerous reports of infringement every year. Many illegal practices of illegal copying and secretly distributing fake and inferior Enano brand products have seriously endangered the interests of Enano brand and the material and spiritual values pursued by Enano loyal customers.

To this end, from the beginning of 2002, in order to curb the violation of the "Enano" series of trademark exclusive rights and unfair competition in the domestic market, such as counterfeiting and counterfeiting Enano brand, Enano brand adopted the protection mode of administrative protection and judicial proceedings to connect, and began the massive road of counterfeiting and safeguarding rights.

A large number of illegal operators who carried out trademark infringement and unfair competition against Enano were investigated and dealt with by industrial and commercial organizations across the country, and resolutely safeguarded the brand rights and interests of the Enano brand and its market image.