Shoe Enterprises Puma'S Performance In Adverse Market Growth
Recently, the famous sports shoes and clothing brand Puma's new chief.
CEO
"Puma has not been affected by the global economic downturn and is still developing," Franz Koch told reporters in Munich Business News Club.
It is understood that the 12 Puma is the most important.
market
Its sales volume has maintained a growth trend.
These markets include Italy and Japan.
"Our business is relatively strong during the crisis," Koch said.
Respond
Adidas, a well-known German shoe and clothing brand, made a comment on us last week.
Adidas's chief executive, HerbertHainer, said that in the last downturn, group sales fell by only 6%, compared with 50% in other industries.
Koch, who replaced the president of Jochen Zeitz for 82 days, said that the sales target of Puma to 2015 was 4 billion euros, or 5 billion 500 million US dollars.
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