Expo: The International Trade Stage

Reporters learned from the Preparatory Committee of the Textile Expo, as of now, there are nearly more than 30 overseas exhibitors booked, and more than 2000 overseas purchasers have submitted pre registration applications to the Preparatory Committee.

With the expansion of overseas exhibitors and the increasing number of overseas buyers, Keqiao Textile Expo's "international norm" is becoming more and more sufficient, and has become a truly international trade stage.

Scale of overseas exhibitors

"Internationalization" is the goal and pursuit of the Expo. In 2008, the exhibition was first set up overseas exhibition area; in 2009, overseas exhibitors held together. Exhibitors In 2010, in addition to textile companies from Japan, Korea, Germany and other countries, Europe's largest flower design company debuted. At the autumn fair, more than 30 overseas exhibitors in Italy, Germany and Japan covered more than 1000 square meters of international exhibition area, and once again the scale of overseas exhibitors.

A textile company from Mexico has harvested this spring's fair. In order to find more business opportunities, the company's booth area expanded by 1 times in autumn.

The Korean designer group has been participating in the exhibition for the four time in succession, and this time has organized more than 10 local people. Designer And 8 enterprises to join the exhibition.

The responsible person of the Preparatory Committee said that more and more overseas exhibitors had three reasons. First, since 2008, foreign businessmen have achieved a good harvest after participating in the exhibition, and their enthusiasm is getting higher and higher. Secondly, through the Japanese media research, China Daily and other media, the Textile Expo information is released to foreign businessmen. In addition, the overall quality of the exhibits and the protection measures of intellectual property rights are improving.

Overseas buyers overtook last year

"About two thousand overseas businessmen have submitted pre registration applications, referring to previous years. register It is estimated that the number of overseas businessmen visiting the Textile Fair in autumn 2011 will exceed 5500 of the 2010 Autumn Expo. When asked about the size of the overseas merchants of the current Textile Expo, the excitement of the preparatory committee staff was beyond words.

The smooth promotion of the investment promotion activities of the Textile Fair has not only contributed to the accumulation of high-quality merchants for many years, but also benefited from the global marketing network. Up to now, the Preparatory Committee has issued 300 thousand mobile phone messages, 150 thousand phone and fax and 1 million 60 thousand e-mail messages to Chinese and foreign businessmen. In addition to publishing the exhibition information on dozens of professional websites such as global textile network, netsheng technology, etc., it also relies on the search engine platform of European yellow pages, Google and Yahoo websites to promote the global exhibition. Taiwan Textile Development Association and other well-known agencies said that the group will go to the Textile Fair to visit and purchase. Stoll, DuPont and other famous enterprises have conducted pre online registration of the exhibition.

With the maturing of the brand effect of Textile Expo, the quality of professional buyers is getting higher and higher. The relevant person in charge of the textile and urban construction management committee said that during the spinning Expo, many international famous brands also frequently patronized, or even permanent offices in China Textile City. "At present, Italy menswear brand Zegna (Zegna), Japan UNIQLO (UNIQLO), Spain's Inditex group's ZARA and so on are all buying fabric in Keqiao."