Smith Barney Announced That It Would Stop Electricity Supplier Business &Nbsp, Profitability Is Difficult To Guarantee.

Since 2009, we have been engaged in electronics. Business affairs The Shanghai Metersbonwe apparel Limited by Share Ltd (USA bond) announced last night that it decided to stop e-commerce business in view of the difficulty of ensuring profitability. At the same time, the original online shopping platform will be handed over to the controlling shareholders.

As a new retail mode, e-commerce has great differences in traditional resource allocation, development mode and operation mode, such as logistics, distribution, marketing resources and information systems. So at the end of 2009, though it began to try to build its own e-commerce platform, but for these reasons, it has not been able to invest in e-commerce platform, logistics facilities and fixed assets, and e-commerce business has not been effectively developed. At present, if we continue to engage in the overall business performance and shareholders of e-commerce business, interest It's hard to protect. In view of the above, agreed to stop e-commerce business operation.

According to the United States apparel announcement, the early investment in e-commerce business is mainly manifested in personnel salaries, technology development costs, logistics and distribution costs, and advertising expenses. The total amount of the above projects is about about 60000000 yuan, which has been incorporated into the American bond profit and loss statement. The suspension of the business does not involve the disposition of assets, nor will it increase the company's expenses. The domain name used in Bong is registered in the name of Shanghai Hua Fu Investment Company Limited (hereinafter referred to as "Hua Fu investment") and will be retained for use.

The electronic commerce platform of Smith Barney's clothing is Bong buy net. Clothes & Accessories Zhou Chengjian said in May this year: "since the launch of the state purchase network in December last year, the daily trading volume exceeded 1000 orders, with an average value of more than 300 yuan per sheet, so I believe that e-commerce should not only be a symbol of low price, but also should reflect the brand, high performance price ratio and high consumer experience. Our goal for e-commerce is to reach 100 billion yuan by 2020."

In the semi annual report of 2011, the state of the United States has made no mention of the specific contribution of the apparel business to the electricity supplier business. The traditional store sales mode is still the main object of its reliance. In just 9 months, the listed company handed over the electricity business to the parent company.

In addition, the United States in 2011 semi annual clothing. Express It is estimated that the net profit attributable to shareholders of listed companies increased by 120% to 140% over the first 9 months.