Hinur: Quality Product Extension Market &Nbsp; Dislocation Competition High Growth
Middle and high-end market,
brand
The competition is fierce and the competition environment is relatively loose.
In this field, Lu enterprises, -0.35 (-1.69%, 20.35), red collar and people are representatives.
Among them, he is one of the stronger ones.
Hinur, with its high quality products and services, cut into this relatively competitive market, and has been developing rapidly since its establishment.
In the Shandong market, the company has a market share of about 30-40%.
Market development has been successful.
From the sales area, there are still lots of market blank areas outside Shandong province to be developed by the company. Relying on the mature management experience and income sources of Shandong market, the company will be able to replicate the successful mode of Shandong in other provinces.
The policy of "eight zeroes" can pfer many business risks to the company, but it can also attract the franchisee greatly. Especially in the new market entry, we can dispel the worries of franchisees and quickly open up the situation.
Since the beginning of this year, the company has intensified its advertising efforts, upgrading the store image through the redesign of store decoration and display of items, increasing the flow of stores and thus increasing sales revenue.
In the first half of this year, more than 20 renovation projects were completed. From the actual results, the flat effect 20%-30% was improved.
Effect
Remarkable.
With the listing of the company, the company will have more power to speak in the negotiation with the shopping mall. The future plans to enter the shopping mall and set up shop stores in the mall will play an important role in enhancing product awareness and expanding sales.
It is estimated that earnings per share in 2011, 2012 and 2013 are 0.99, 1.31, 1.77 yuan, 35% in three years, 35% times in 2011, and 29.83 yuan in 6 months.
Purchase
Rating.
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