Report On The First Half Of Longwan Footwear Industry: Domestic Sales, Long Season &Nbsp, Foreign Trade

In the 1-7 month, the footwear manufacturers in Longwan showed six new characteristics in their production and operation activities. Among them, the domestic footwear enterprises in the off-season for foreign trade enterprises to OEM processing, to prevent workers "scattered", the average production cost increased by 30%, especially attention.

Longwan is an important part of Wenzhou. Women's Shoes The production base is also known as the "China Women's shoes production base" by the China Leather Association. The economic performance analysis released recently by the Longwan Footwear Association shows that in 1-7 months, the total industrial output value of Longwan footwear enterprises above designated size was 4 billion 400 million yuan, up 16.2% over the same period last year. In the Longwan district level enterprises, Zhejiang nature Shoes Co., Ltd. ranked the fourteenth among the top 25 industrial enterprises in the region.

According to the statistics of Longwan State Taxation Bureau, 1-7 of the sales revenue and taxes in Longwan were the top ten of the shoe making enterprises in the past year. They were natural shoe industry, Aofa industry, Dalong shoes industry, Ai Li Jia Ni shoe industry, Jingu shoes industry, oriwei shoe industry, Hao Kang shoes industry, sword shoe industry, Xiang Jie Li shoes industry, Jintai shoe industry, etc.

　 Since the first half of this year, the economic operation of footwear industry in Longwan has 6 main characteristics:

Affected by climate anomalies, the domestic sales performance of Longwan footwear industry is quite general. According to the statistics from the Longwan Footwear Association for 191 member enterprises, most of the enterprises have not started production equipment, and the off-season production has also been advanced from June to May of this year.

Two the cost of production has been greatly increased. Among them, the cost of wages, welfare and other labor costs increased by more than 20%. Raw material Prices rise by more than 15%, plus oil, water and electricity, rent and capital costs rise. This year, the total production cost of shoe manufacturers in Longwan has increased by about 30%.

Three, profits fell. At present, most shoe enterprises in this area adhere to the meager profit production and operation, and some enterprises keep their capital or even lose money. Only a small number of enterprises actually make profits. According to the analysis of the footwear association of Longwan, the main reason is that the cost of production has risen sharply, and the price of products has been squeezed by market competition, which has led to a serious squeeze on the profit margins of enterprises. Secondly, it is affected by exchange rate and interest rate. Third, Longwan's national tax department has generally made up taxes on the shoe factories in Yongqiang district. According to the consumption and consumption of raw materials last year, the output and output value of shoe factories are gradually checked and standardized, and the value added tax invoices of small and medium-sized shoe factories in Yongqiang district are reduced.

Four the production of foreign trade is better than before. Longwan Footwear Association Secretary General Cai Yanjiong told reporters that this year, Longwan shoe enterprises Foreign trade order More than in previous years, the main reason is the change of government orientation in the Pearl River Delta region. Some enterprises in Guangzhou and other places are transferred to Zhejiang, while Wenzhou and Taizhou Wenling are important transfer places. This makes the original Longwan foreign trade shoe factory orders generally full. Although many domestic shoe factories help to produce foreign trade orders, they do not earn much profit, but they can make employees work in the off-season of production from 5 to July, rather than "disband". The domestic shoe factory has become a common phenomenon in the production of off-season and foreign trade shoe factories to complete foreign trade orders. According to incomplete statistics of Longwan Footwear Association, more than 70% of Longwan's domestic shoe factories are producing foreign trade shoes in the off-season. "There is a foreign trade shoe factory, 2 production lines of its own production line at the same time, but also to foreign trade orders to six or seven domestic shoe factory production." Cai Yanjiong believes that this has effectively solved the contradiction between the orders of many foreign trade shoe factories, but the shortage of venues and staff, and made full use of the resources of domestic shoe factories. He analyzed that since the first half of the year, the tax revenue growth of Longwan footwear industry output was mainly driven by foreign trade production.

Five in the fierce market competition, a small number of enterprises have dropped out of the market for various reasons. There are two main situations: first, the poor management of enterprises, the lack of competitiveness of products, the loss of enterprises, forced to close down or stop production; another situation is to set foot in illegal Guarantee Corporation, such as Gigabit shoe company, and so on, and invest money in illegal Guarantee Corporation to get high interest rates.

Six the transformation and upgrading of footwear industry is accelerating in some enterprises above designated size. Innovating marketing mode, adjusting product structure, increasing investment in R & D funds and personnel training, and implementing meticulous management, will enable some strength and brand shoe enterprises to continuously enhance their development potential.