Rongcheng Will Build The Largest Clothing R & D, Production And Distribution Base In The North.

Recently, Hebei Rongcheng County signed a strategic cooperation agreement with the China National Costume Association. Rongcheng County. Rongcheng county magistrate Li Shaoxiang told an interview with our reporter that with the settlement of Chinese clothing, the whole county will take advantage of the trend and open up a new chapter in the development of Rongcheng's clothing industry, and strive to build the largest in the north. clothing R & D, production and distribution base.

Rongcheng is one of the famous clothing production bases in North China. It has gone through 30 years. At present, there are 830 garment enterprises, with an annual production capacity of more than 400 million pieces. There are 6 series of more than 500 varieties, including suits and shirts, and exported to more than 50 countries and regions around the world, and 32 foreign offices have been set up. In response to changes in the international market, in recent years, the county has been encouraging enterprises to increase investment in R & D, adjust product mix and strengthen their own brands, so as to guide enterprises to locate market positions at home and abroad and to develop developed markets such as the United States and South Korea on the basis of consolidating markets in the Middle East and Eastern Europe. At the same time, we should actively promote chain, monopoly and other forms in domestic market, from export to domestic sales.

"Now, our clothing processing orders exceed the financial crisis before, basically showing a rebound of U, but the price is relatively low, and the appreciation of RMB has great impact on us in recent years." Li Shaoxiang said that after entering the "12th Five-Year", facing the new development opportunities, Rongcheng garment industry proposed that "quality" and "innovation" should be taken as the leading development of clothing enterprises, supported by technological transformation and technological innovation, accelerating industrial agglomeration, cultivating famous brands, and pushing the garment industry to realize the "three major changes".

The "three big changes" are the transformation of business mode from production processing to marketing, brand transformation from OEM to independent brand, and the expansion of economic growth from the expansion of production to the increase of added value. We strive to build Rongcheng into the largest garment research and development base, the largest garment production base and the largest clothing distribution base in North China.

According to the plan, during the "12th Five-Year" period, Rongcheng will introduce high-level R & D talents through the docking with advanced countries such as the United States, Italy, France and other developed countries such as Shanghai, Jiangsu and Zhejiang, and organize large-scale and high-level exhibition of garment cities in the "frontier cities". It will actively foster two major markets at home and abroad and become the important distribution centers for clothing and accessories in Beijing, Tianjin and Hebei.