Jiangsu Textile Industry: Four Strategic Adjustments To Create Six New Advantages

　 During the "11th Five-Year" period, Jiangsu's textile and garment industry has made remarkable achievements and has taken the lead in entering the trillions of industries in the whole country. In the opening year of "12th Five-Year", what measures will be taken to achieve the goal of Jiangsu, a textile and clothing province? Recently, the reporter interviewed Xie Ming, chairman of the Jiangsu Textile Industry Association.

In 2010, Jiangsu's textile and garment industry achieved a total industrial output value of 10521 billion yuan, more than " Fifteen At the end of the year, the number of foreign exchange earning increased steadily, and the per capita profit, asset profit rate and sales profit margin had been raised. The brand strategy has achieved initial success, and the cluster economy has developed vigorously, and a number of backbone enterprises have grown up. All these make Jiangsu textile and garment market expand capability further, have stronger adaptability and risk tolerance, and have the basic condition of striding from textile province to strong textile province.

Xie Ming said that during the "12th Five-Year" period, Jiangsu's textile and garment industry will spanform its traditional development mode and optimize its structure in an all-round way, and establish a modern industrial system with two combinations and further develop the fashion culture and creative industries.

Carry out four strategic adjustments

"China Textile Industry Association has proposed that by 2020, China should basically build a strong textile and clothing science and technology, brand power, sustainable development power and talent power. As the eastern developed province, during the '12th Five-Year' period, Jiangsu will focus on the "four strategic adjustments" to create new advantages in the next round of competition and development. Xie Ming said.

Jiangsu's four major strategic adjustments include industrial restructuring, technological restructuring, organizational restructuring and structural adjustment of regional distribution. Among them, the industrial structure adjustment refers to the structural adjustment of the four major industrial sectors, such as the textile industry plate, the clothing industry plate, the chemical fiber industry plate, and the textile machinery and equipment industry plate. Through adjustment, Jiangsu's textile and garment industry will move towards a technology intensive and capital intensive industry.

The structural adjustment of technology focuses on improving the level of technology, and at the same time improving the productivity of all workers, further reflecting the priority of efficiency in Jiangsu. The upgrading of Jiangsu's textile and garment industry will focus on improving efficiency. Cotton Textile industry For example, the advanced enterprises in Jiangsu have reached below 60 employees at present, and will reach below 40 by the end of 12th Five-Year. Leading enterprises will move towards 20 people.

Xie Ming said that the adjustment of organizational structure was due to the fact that many Jiangsu textile and garment enterprises used to be manufacturing enterprises, and their organizational structure showed "jujube core". In the future, Jiangsu textile and garment enterprises will further intensify their R & D, design and marketing efforts, spanform their organizational structure to "dumbbell type", spanform from simple production manufacturers to brand operators, and create a new pattern of headquarters economy.

In terms of structural adjustment of regional distribution, the "cross river development" strategy and "going global" strategy put forward by the Jiangsu provincial Party committee and provincial government are the direction and key points of Jiangsu's regional structural adjustment. During the "12th Five-Year" period, Jiangsu's textile and garment industry will develop faster and more vigorously.

Create six new advantages

"The four major strategic adjustments come down to one thing: to optimize the structure, different regions and different structures. industry The plates have different optimization priorities. " Xie Ming pointed out that after four major structural adjustments, Jiangsu's textile and garment industry will create six new advantages, namely, efficiency, quality, brand, fashion, talent and environmental advantages.

Xie Ming believes that the textile and garment industry also has the attributes of manufacturing and urban industry. In view of the attributes of manufacturing industry, if Jiangsu wants to occupy the commanding heights in the next round of competition, it must form an efficiency advantage and a quality advantage. In view of the attributes of urban industry, forming brand advantage and fashion advantage is the only way for Jiangsu textile and garment industry to realize spanformation and upgrading. {page_break}

In recent years, Jiangsu textile and garment industry has defined the development direction of "brand Jiangsu and fashion Jiangsu", taking the annual Jiangsu International Fashion Festival as the platform, and strive to build brand advantage and fashion advantage. At present, Jiangsu has 2 famous brands in China, more than 50 famous brands in China, more than 30 famous trademarks in China, and more than 300 famous brands in Jiangsu. At the second China Industrial Awards Conference held recently, Bosideng The International Holding Company Limited has become the only 7 enterprise in the field of consumer goods to be awarded the China Industrial awards. It represents the fruitful results of "brand Jiangsu".

Xie Ming pointed out that to achieve efficiency, quality, brand and fashion advantage, talent is the key. Building talent advantage is the cornerstone of spanformation and upgrading of Jiangsu's textile and garment industry and the realization of rapid development. Building environmental advantages is the social responsibility that Jiangsu must bear. Jiangsu, especially the Taihu rim basin, has strict environmental protection regulations to ensure the sustainable development of Jiangsu's textile and garment industry.

"I believe that with the joint efforts of the textile enterprises across the province, with the support of governments at all levels, the textile and garment industry in Jiangsu will move steadily towards the fully applied industries and fashion culture and creative industries with high technology." Xie Ming is confident of the future of Jiangsu's textile industry.