In The 7 Year Of The Spring Festival, The Retail Sales Volume Of The Big Cities Is Rising.

Beijing

Gold costs 480 million yuan on Sunday.

In the golden week of the Spring Festival in the rabbit year, the consumer market in Beijing once again caught a blowout.

According to the monitoring data of Beijing business information consulting center, 3165 shops and shops of 126 key circulation enterprises achieved 3 billion 390 million yuan in sales for 7 days, up 15% over the same period last year.

According to the accounting data of various formats, the supermarket industry has reached 1 billion 110 million yuan in terms of the amount of gold, and the stores, restaurants and even franchised stores.

Although spring and new winter clothes were cleared continuously, department stores also took various forms of sales promotion. However, the total amount of accounts that were monitored by department stores during the Spring Festival did not match the supermarkets.

According to statistics, 70 stores in 37 monitored department stores realized sales of 1 billion 90 million yuan.

Reporters found that many consumers took advantage of online shopping malls before the festival, and have already bought clothes and cosmetics on the Internet to reward themselves and their families.

Although most online shopping centers are closed half a year during the Spring Festival, they can only be placed under orders, but Jingdong mall, Fan Cheng pin, Dangdang and suning.com still adhere to normal distribution in key areas such as Beijing, Shanghai and Guangzhou, and try to tap the festival online shopping market.

According to Gome's statistics, even though the delivery time of many online orders was postponed, more than 30% consumers bought online during the Spring Festival this year.

In terms of franchised stores, sales of 26 enterprises monitored during the holiday season amounted to 1 billion 80 million yuan, up 32.2% from the same period last year.

Among them, the gold market is very popular, and the gold and Thousand Gold Commodities of the franchised stores such as China's gold and Chinese gold have increased greatly compared with the same period of last year.

The home appliance shop is aimed at the demand of the consumer to give gifts and so on, and the sale is pulled through the same form of the household appliance temple fair and the new product.

Suning, Dazhong and other household appliance sales enterprises increased sales by 15% during the Spring Festival.

Shanghai

Average daily sales of 721 million yuan, innovation high

In the year of the Spring Festival, the sales scale of Shanghai's commercial market exceeded 5 billion yuan and achieved a good start.

According to statistics released by the Shanghai Municipal Commission of Commerce, the average daily sales of more than 4000 outlets in 460 large and medium-sized commercial enterprises in the 7 days reached 721 million yuan, an increase of 11.5% over last year, setting a record high since 1999.

From the specific consumption situation, enough annual goods have given more choices to the public, and the market sales of new year's Eve on the 7 day is the highest, reaching 791 million yuan.

During the holiday season, the department stores became the first choice for people to relax and shop because of the warm and sunny weather. Sales increased significantly.

The total sales volume of the 119 department stores reached 2 billion 215 million yuan in 7 days, an increase of 20% over the same period last year.

Sales of department stores and shopping centers increased by 26.1% and 16.6% respectively.

From the sales of the department stores, the first eight hundred partners and the new world city keep the lead.

Sales of professional stores are also booming. Retail sales grew by 27.2% over the same period last year, ranking first in the format and 16.7% and 20.3% respectively in clothing and tobacco sales.

In addition, new consumption patterns such as television and Internet are very popular. 2 sampling enterprises achieved retail sales of 90 million yuan in 7 days, up 23.3% over the same period last year.

The rapid growth of "rabbit" also reflects the changes in the business pattern of Shanghai. Although the flow of passenger flow is concentrated in the central urban area, the consumption in the suburbs and counties is also flourishing.

From the perspective of sales scale, Huangpu, Pudong New Area, Xuhui, Changning, Jingan, Yangpu, Putuo and Hongkou have led the turnover of over 8 billion yuan, of which 5 regions, Jingan, Putuo, Putuo, Putuo and Putuo, have achieved more than 20% growth.

In Suburb Counties, shopping centers have become the focus of festival consumption for rural residents. The total sales volume of the 8 suburban county enterprises has reached 595 million yuan, up 10.4% from the same period last year, of which the sales of sample enterprises in Minhang and Qingpu District exceeded 100 million yuan.

Guangzhou

Seven big department stores absorb 410 million yuan

The seven Spring Festival holiday is spent in the warm sunshine. All the citizens gather together in New Year's visit, visiting, shopping, or traveling. The seven major stores, including Guang Bai, Xin Da Xin, friendship, Xinguang, Dong Bai, Tianhe and modern, attract 410 million yuan in the golden week of the Spring Festival.

The golden week business promotion is quite powerful, rebate, discounts and other tricks.

The Spring Festival coincided with the celebration of 20th anniversary hundred shops. The Beijing Road store and Tianhe store held a promotional event of "twenty brilliant days, a soaring future and 200 sending 100", attracting tens of thousands of people to come.

Less than 10 o'clock in the morning, the various vehicles have been concentrated in West Lake road and Zhongshan five road. The local traffic was crowded for a long time. Traffic coordinator and traffic police were dredging traffic at the scene.

Clothing, electrical appliances, bedding products, home products and New Year greeting food are popular products for the public.

The cold air finally dissipated during the Spring Festival. Many people who bought the thick coats, sweaters, cashmere and other items before the Festival immediately changed their strategies. They took advantage of the new year's gap to buy thin clothes in the shopping mall, and spring clothes returned to the champion of clothing sales.

In the clothing stores such as Xinguang department store and friendship, the new spring clothes, such as skirts, shorts, cotton sweaters and so on, were once again seen in the windows or counters.

The Spring Festival holiday is also the peak season for gold sales. Sales of gold jewelry in Guangzhou and new Daqing are soaring.

Name list, craft quality, imported jewellery, first-line brand clothing and top cosmetics are the "signboard goods" of the friendship store. During the Spring Festival, many international high-end luxury brands such as Cartire, Vacheron Constantin, MontBlanc, CHANEL, LAMER, count, OMEGA and so on all have good accounts.

Tianjin

108 companies sell 2 billion 205 million yuan

During the Spring Festival, the Commerce Commission of Tianjin conducted a follow up survey of 108 shopping malls, supermarkets, restaurants and wholesale markets in Friendship Shopping Mall, Huarun Wanjia, Goubuli, admiralty and so on. During the Spring Festival, the total sales revenue of these enterprises reached 2 billion 205 million yuan, an increase of 20.5% over the same period last year.

The Spring Festival craze has not yet receded, and Valentine's day and Lantern Festival products have begun to flourishing, and are expected to reach the peak in the next few days.

From the beginning of new year's Eve, every commercial street in Tianjin is surging.

According to incomplete statistics, the number of visitors and shopping trips to Binjiang Road and Heping Road commercial street during the Spring Festival is 1 million 200 thousand per day.

20 large and medium-sized department stores, gold week total sales of 315 million yuan, an increase of 24.9% over the same period.

The sales volume of Friendship Shopping Center exceeded 20 million yuan, and hit the highest record of single store daily sales in one fell swoop.

At the same time, flowers, ginseng gifts, digital products, fitness beauty products, international first-line brand merchandise sales are hot.

Chongqing

Retail sales amounted to 3 billion 780 million yuan.

According to the Chongqing Municipal Commission of Commerce, a consumer monitoring report was released in the year of the rabbit: the seven day long holiday of the Spring Festival this year included six major business circles and 26 key business enterprises in Chongqing. The total retail sales amounted to 3 billion 780 million yuan, 18.1% higher than the Spring Festival in the tiger year.

Among them, Monument for Liberation, Guanyin Bridge, Nanping, Three Gorges Plaza, Yangjiaping, six major business circles to achieve sales of 1 billion 630 million yuan, an increase of 25.2%.

"The peak of our sales is before festivals, but during the festival, it is more conventional."

Century new capital marketing planning department official said.

This year, supermarkets and department stores before the festival for the promotion of new year's products were exceptionally busy.

Supermarkets such as "100" and "Far East" have launched "winter clearing". Clothing products are as low as 50 percent off. Carrefour and WAL-MART two foreign supermarkets are closing for the first time before the Spring Festival and closing at 2 a.m. to facilitate the public to buy new year products.

It is reported that the one or two days before the holiday, Yonghui, Carrefour, WAL-MART, century Xindu and other shopping malls increased by two or three more than usual.

Li Weixing, secretary-general of Chongqing Retailers Association, said business wars are becoming more and more intensive and sales promotion time is also increasing.

Nanjing

More than 30 department stores sell 441 million yuan.

The monitoring of key business enterprises released by the Nanjing Municipal Bureau of Commerce shows that the consumption of 5 billion 300 million yuan for urban and rural residents increased by 21% on the 7 day of the festival, an increase of 21% over the same period last year, creating a new high consumption for the Spring Festival in Nanjing.

Among them, the main retail food, department stores, household appliances, supermarkets, restaurants and other retail sales amounted to nearly 3 billion yuan.

On the 7 day of the Spring Festival, more than 30 department stores in Nanjing realized sales of 441 million yuan.

Among them, Jinying Tiandi and Suning universal are doing well, and sales increase is between 20%~70%.

During the festival, the radiation force of Nanjing facing the metropolis circle is further highlighted.

Reporters learned from new hundred, central and other shopping malls that the consumption group of Ma'anshan, Chuzhou, Jurong and other places to Nanjing's core business circle increased by more than 20% compared with last year.

Harbin

Sales growth of 22 enterprises increased by 15.3%

According to the Harbin Municipal Bureau of Commerce, during the Spring Festival, the monitoring of 22 key enterprises in Harbin showed that the total sales of goods during the Spring Festival amounted to 164 million 600 thousand yuan, up 15.3% over the same period last year.

Monitoring shows that the traffic volume of shopping malls and supermarkets in Harbin has increased significantly. The daily average passenger volume of large shopping malls and supermarkets such as Yuanda shopping center, new one hundred, Central Mall and so on have increased by more than 50% than that on weekdays. Large department stores and supermarkets have become the preferred places for residents to celebrate holiday shopping.

Among them, Central Red chain, new one hundred, big shopping center and sales increased by 57%, 22.1% and 5.6% respectively.