Four Nets Converge &Nbsp; 5A Upgrade &Nbsp; Doctoral Frog Is A New Measure Of Listing.
The picture shows:
Doctor frog
Chairman and President of the international board of directors, Mr. Zhong Zheng Yong
At the beginning of the year, it was put on the market. Dr. frog has completed a miracle that the industry generally believes is impossible.
Now, as the world's most valuable consumer goods developer and retailer, Dr. frog International Holdings has taken some new initiatives to start the "four network convergence, people-oriented", the third upgrading of the industry with 5A as the core, and once again led the Exploration Trend of the industry development, attracting the attention of the industry.
In the past more than 10 years, the doctor frog has been from scratch.
brand
Including the first promotion from private brand to authorized brand, then completed the second promotion from brand to channel, and completed international capital after the two industrial upgrading.
market
The success of the docking as the "first share of children's consumer goods" on the main board of Hongkong has been conquered one after another.
In the information and communication network three networks convergence exploration and shaping, the multimedia infrastructure platform four network convergence pattern is emerging today, how to grasp the new technology, new media, new business day interest development rhythm, and achieve the traditional "store centered" business structure complement each other, many industry decision-makers are repeatedly exploring this problem.
Dr. Chao, chairman and CEO of the international board of directors of frog, announced the answer of Dr. Frog: the industrial upgrading of four dimensional networks mainly based on the integration of the four networks of Internet of things, Internet mobile Internet, store channel network and membership network. Through the display of Grade A, A level, entertainment grade A, interactive level a and member service grade A, the 5A level service for children's consumers is provided.
Three years ago, Dr. frog started the exploration of the new technology, the new media and the traditional industries combined with the Taobao mall and its own official website, and maintained a good development trend.
In May 2010, the industry's most authoritative "modern advertising" magazine gave the following evaluation: "Dr. frog pioneered the use of the Internet and mobile Internet combination of all digital pmission means, with the China Mobile 12580 life broadcast as the core to assist SNS social network marketing, aimed at the target group of baby mothers, almost completely bid farewell to the traditional media, to achieve the zero carbon emissions of the bold media combination, created the Chinese digital marketing doctoral frog mode."
In the mind of Zhong Zheng, the upgrading of children's consumer goods industry needs to achieve a real four network convergence, to achieve the interconnection of things, Internet and mobile Internet.
According to introducing, doctor frog has more than 30 thousand SKU at present, and will increase substantially in the future.
According to the development strategy of doctor frog, every concrete product in the future will be identified and tracked by computers through every Internet in every state of logistics and service.
The "doctor frog mode" of digital communication will go further.
The professional channels of portals and portals, vertical child portal, search and search optimization, social networking media (SNS), mobile applications based on apple OS system and Google ANDROID platform, and micro-blog will all become a new field for doctor frog to occupy or try on the platform of children's consumer goods industry.
On the other hand, doctor frog will formally launch its own e-commerce website. This flagship store will become a professional e-commerce brand to locate the one-stop consumption of baby children.
In addition, the products, services and brands of PhD will get the most direct and core embodiment in stores, including Internet stores, and gradually realize 5 upgrade experiences of display, experience, entertainment, interaction and membership service.
Zhong Zheng is full of confidence: under the goal of "baby quality life expert", whenever a child's parents have needs, by any way and any way, such as the Internet, mobile Internet, TV, catalogue, etc., the doctor frog can satisfy their needs through the industrialization operation of the store as the core.
This is the most fundamental and practical pursuit of doctor frog.
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