Fabric Design Summit

　　 Recently, 2011/2012 autumn winter China Textile fabrics The fashion trend conference and the 2010 Wujiang textile and fabric design summit were held in the Oriental market, Shengze.

There is a popular saying in fashion: "design extends from the terminal to the middle." Shengze, as an intermediate product -- the cluster of fabrics, is more aware of the importance of fabric design. Since 2005, the China Eastern Silk Market Management Committee has been working with the China Textile Information Center and the national textile product development center to hold a conference on China textile fabric fashion trend annually in the China Eastern Silk Market. This year, the China Textile Information Center once again released the 2011/2012 autumn and winter fashion trend of Chinese fabrics in the Oriental silk market.

It is understood that 2011/2012 autumn and winter fabric trends in China "deep" as the theme. The uncertainty and collective anxiety created by mankind in the face of the future have created a deep sense of the overall style of the season. This season emphasizes the use of technology to save human care, advocate the return to nature of the Nordic new nationalist way of life, and look at the world from a micro perspective, by changing the basic elements of the world to change things around.

However, fabric design is more than just analytical theory. After the trend is released, Clothing enterprise The representatives of colleges, professors and fabric enterprises discussed the current situation and future trend of fabric design.

　　 San Dio Zhu Jingyan, deputy general manager of Fashion Co., Ltd., from the needs of garment enterprises, believes that there are still many problems in China's fabric supply, especially in terms of color. Last year, 30% of all fabrics returned from San DIO were made up of fabrics that failed to meet their requirements. Similarly, clothing enterprises also suffer from the problem of chromatic aberration and short tail breaking. In addition, fabric enterprises also need to strengthen management in terms of innovation, quality and integrity. Zhao Weiguo, director of the Department of fashion design of Zhejiang Sci-Tech University, China's top ten fashion designer, has recommended that entrepreneurs should have their own fist products, that is, targeted innovation; two, brand awareness; on the one hand, fabric enterprises should create their own fabric brands; on the other hand, they should pay attention to the needs of clothing brands; three, we must strengthen the development ability of the entire fabric system, not only in weaving, but also in post finishing technologies.

At the meeting, the China Oriental silk market popular fabric alliance signed a contract with the China Textile Information Center's popular trend publishing center to establish a comprehensive close cooperation relationship. The website of China's Oriental Silk Market "popular fabrics Online Fair" also held a launching ceremony at the press conference. It can be predicted that there will be a new peak in the development and production of textile and fashionable fabrics in Shengze.

　　 A group of China's popular fabrics were also recognized in the conference, and the 2011/2012 China textile fabric fashion trend static release exhibition area was set up. The static display will combine the trend theme and the hot trend of this season with the fabric exhibits of outstanding enterprises in Shengze. With a lot of ready-made garments that are rich in trend concept, we can interpret the four main fabric themes of this season: undercurrents, precipitation, cradles and parsing. The use of ready-made clothing can better display the elegant appearance of fabrics, so that designers can resonate with buyers and promote product development and business dealings.