24 Hours Without Closing &Nbsp; Wuhan Clothing Industry Tries To Sell Clothes Online.

At the peak of sales, a garment can sell tens of thousands of units per day.

Yesterday, Li Hui, deputy general manager of Ai Di Group, introduced that last year, the company tried water business. Now, apart from 10 large electronic business platforms, it has opened a franchise network. The sales volume has increased 5 times in one year. The sales increment of AI is about 1/3 this year. It is estimated that in the next two or three years, the net sale will be three yuan from the physical store sales and foreign trade.

Last year, the sales volume of the company's online store was 80 million yuan, which is expected to exceed 150 million yuan this year.

Local clothing companies such as Taihe, Kang Li and Shicheng are also testing water suppliers. The overall sales volume has increased by more than 50% over the same period.

Why enter the electricity supplier?

Enterprises are also willing to "smash" money in the electricity supplier market.

A clothing company has published online shop advertisements on the Internet. Its hits have been rushed up to 1 million times in 1 hours, and the advertising cost is as high as 100 thousand yuan.

Li Qunbao, Secretary General of the Wuhan clothing trade association, said that online stores should have strong logistics support and local clothing enterprises. Besides warehousing in Wuhan, and relying on the logistics platform of online shopping centers, there will be warehousing bases in Beijing, Shanghai, Guangzhou and Chengdu. Customers can deliver goods as soon as possible after placing orders.

Professor Wu Ming Ming, a professor and director of Wuhan University of economics and management, can open the door to global customers and bring new sales growth points to enterprises. Local clothing enterprises should have the courage to invest in the electricity market.

He said that Internet sales will have an impact on the existing marketing system of enterprises.