Changde Textile Machinery: Product Innovation Under "Crisis"

"70% and 50% of the world's textile machinery cradle, 50% and 30% of the world.

Changde textile machinery is adjusting its production rhythm, expanding production capacity and innovating by increasing technological input and new product development.

Extraordinary development in danger

In the international financial crisis, China's textile industry has been seriously damaged, and the textile machinery manufacturing industry has also been hit hard.

The sharp decline in orders for enterprises, most workers waiting for jobs, the market outlook is at a loss.

In this extremely unfavorable market situation, the leading bodies of Changde textile machinery are in a state of calm and calm response. We should take the crisis as an opportunity, take the initiative to adapt to the market and actively adjust the product structure.

Through in-depth market, visit users, strengthen information collection and analysis, quickly adjust marketing ideas, resolutely change marketing strategy, take effective ways of "market segmentation, focus on tracking, grab large orders, actively explore the international market" and carry out "constant De rims" activities, so as to catch the strategy of tracking and implementing inventory of existing orders, and ensure the basic stability of market share.

In order to firmly grasp the development opportunities of industrial cloth, the Changde Textile Machinery Co. Ltd has gone beyond the closed traditional product development mode which is mainly based on ourselves, and has actively taken the joint development of multi axial and double axis warp knitting machines with peers.

The newly developed E2528 type intermediate range Tricor high speed warp knitting machine, E2178 type short stroke elastic Raschel high-speed warp knitting machine and QYJ30 series gas pressurized cradle products have been mass production, which is the first domestic product and has good performance price ratio. Once it was launched, the market quickly attracted a large number of merchants from Southeast Asian countries and Guangdong, Zhejiang and Fujian.

Win win with customers, meticulous management, quality assurance

Pay attention to product quality, correctly handle the relationship between product quality and quantity, timely adjust and formulate and promulgate the new quality policy - "attention to detail, continuous improvement, win customers".

Take the customer as the center, take the initiative to help customers analyze and solve problems, actively organize user training and user visits activities, establish good "win-win" cooperation relationship with users, quickly deal with the quality problems of user feedback, and continue to improve old products and research and development of new products according to feedback from downstream customers.

In particular, we should intensify the research and development of new products and strengthen the work of putting new products on the market, so as to enhance the market competitiveness of our products.

At the same time, we should carry out activities to reduce costs and increase efficiency within the company, and carry out meticulous management so as to reduce the cost obviously.

Through reasonable adjustment and allocation of internal organization, personnel and assets, the operation mechanism is more flexible and operational efficiency has been improved. Therefore, it has taken the lead in the same industry to achieve the "V" pformation of various economic indicators, and has successfully maintained the smooth operation of enterprises.

The company has also put forward the management policy of "improving the quality and promoting the opportunity, seeking truth from the truth and increasing the profit", and formulating a series of effective working principles to ensure the good development of the enterprise.

Since the first quarter of the year, the production of enterprises has been running at full load, and warp knitting machines and cradle sales are booming.

At present, the company is organizing all staff to carry out a long-term and large-scale labor competition, and at the same time, increase the input of technical pformation, so as to achieve breakthroughs in production capacity.

Pay attention to scientific and technological innovation, actively seize orders and expand markets.

According to the introduction, Changde textile machinery has constantly increased its innovative efforts and independently researched and developed textile machinery products suitable for the market. The cradle has formed 49 products of 16 main categories, namely, spring pressurized, leaf spring pressurized, pneumatic pressurized, etc., meeting the needs of various kinds of coarse and fine yarn equipment such as cotton, wool, hemp, silk and medium length fiber.

Among them, the YJ2-142 series cradle and Tricor high speed warp knitting machine and double needle bed Raschel warp knitting machine with the leading domestic level are listed as the national torch plan project by the Ministry of science and technology, and the YJ2 series of cotton spinning cradles become the first brand of Chinese cradle.

At present, Changde textile machinery is vigorously developing product technology innovation, actively grasping orders, and successfully developing international and domestic markets.

Changde Textile Machinery Co., Ltd. has been developing and becoming the largest warp knitting machinery and cradle manufacturing and sales base in China after more than 40 years of continuous entrepreneurship and meticulous development.

The company has the most powerful R & D team and the most powerful manufacturing capability in the same industry, and has an annual capacity of tens of thousands of tons of mechanical products.

Plan the future and determine the main line of enterprise development

Xu Ping believes that warp knitting machine products will focus on high efficiency, reliability, energy saving and environmental protection while increasing the development of gap varieties, ensuring the leading position of enterprises in the domestic warp knitting machinery industry, occupying the commanding heights of technology, and constantly reducing the gap with the highest international level.

In the future, Changde textile machinery will focus on the company's economic growth, carry out structural adjustment and fine cost accounting, and improve technological innovation capability, process control capability and quick reaction capability.

The specific approach is to catch up with the sales leader, continue to expand the market share, grasp the rapid reaction of production and development, improve the efficiency of adapting to the market, grasp the process quality control, improve the product quality, grasp the fine accounting of cost, execute the low price operation of product parts, grasp the structural adjustment, and continue to optimize the internal organization.

Through participating in the textile machinery exhibition, comparing with the similar products at home and abroad, Xu Ping thinks that the level of electronic information control technology abroad is higher and higher, and intellectualization has been fully utilized.

High efficiency, energy saving and electronization are the future development direction of warp knitting machine.