Chinese Children'S Fashion New Product Release Base Settled In Red Boy
Recently, Ding Peiji, chairman of the red boy (China) Limited, was accepted by the vice president of the China Fashion Color Association and Hu Song, deputy director of the China Textile Information Center.
Fashion for children's wear
The new product launch base is officially established in Hong Haier company.
The move marks the future of China's children's clothing professional fashion will be jointly led by the red child and China Fashion Color Association, the fashion trend of Chinese children's clothing will continue to be driven by this trend.
At the ceremony, Hu song and Ding Peiji made a forward-looking interpretation of the fashion, health, comfort and brand of Chinese children's clothing: in the color design of children's clothing, the correct use of color can create a fashion that is beneficial to both producers and consumers.
Children's fashion should not only focus on innovation in raw materials, design and style, but also need to innovate from the consumer's psychological level, and use color to catch children's eyeballs and impress their parents, thus establishing brand effect.
"In
Globalization
In the atmosphere, for the Chinese children's market as high as 350 million, local originality should be given enough attention. Through the fashion of children's clothing with Chinese characteristics, the model of Chinese children's brand can be established to compete with foreign brands and achieve the interaction and win-win situation among manufacturers, distributors and consumers.
Ding Peiji said.
It is reported that
Red child
Children's clothing, as an important force in our children's wear market, has strong design power and has made irreplaceable contributions to the fashion trend of children's clothing industry.
Adhering to the spirit of innovation and thinking that children should devote their love to their children, the red child has designed unusual children's clothes.
Unlike many children's clothing brands, which won the market by cartoon image, red children's children's clothing relies on the design advantages, and has worked hand in hand with the world-renowned design institutes such as France and Italy, and has set up R & D centers in Hongkong and Guangzhou.
In view of the achievements made by the children in the field of children's clothing for a long time, as the authority of Chinese color and fashion, the China Fashion Color Association has joined hands with the red children to set up a new Chinese children's wear and fashion distribution base, in order to make full use of the successful experience of the red child in the fashion of children's clothing for a long time, and combine the professional resources of China Fashion Color Association to lead the Chinese children's wear fashion to a new level.
It is reported that on the basis of building a new base for the release of Chinese children's clothing, China Fashion Color Association will jointly carry out market research, research, forecast and publication of children's clothing color.
At the same time, based on the CNCS color system, the China Fashion Color Association will also establish the color system and color standards for children's clothing together with the red children.
Ding Peiji, chairman of the red boy company, told reporters in an interview after the awarding ceremony that to make China a big producer of children's clothing, truly produce a competitive, high quality and high quality product, change the views of Chinese consumers, look at the world's approach to Chinese children's clothing industry, build a national brand of children's clothing, and further research and application of color is imperative.
After the establishment of the new product launches base for children's clothing in 2010, the group will uphold the tenet of "devote itself to the children's industry" and make progress in the research and marketing of children's fashion and new products, give back to society and serve Chinese children.
Commented that the famous children's clothing manufacturer red child and the authoritative fashion Agency China Fashion Color Association's hand in hand, a research and investigation, a design and manufacture, the cooperation between the two will certainly make the children's clothing color research and application to a new height, bring more beautiful and fashionable children's clothing to Chinese children, and let the Chinese children's wear market always walk in the forefront of the international and fashion trend.
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