Can Old Coarse Cloth Make Profits? Do You Believe It?

　　 "Do rough cloth. Sheet It's the tradition of the northern countryside, and we are comfortable with two words.

Aunt Wang, who lives in the northern city, talks about old coarse cloth, saying that cloth shoes and feet, coarse sheets and body support.

She also summed up six advantages for the old coarse cloth: green environmental protection, healthy sleep, comfort and itching, good air permeability, anti static electricity, no pilling and massage.

With the improvement of living standards, people's consumption concept is developing towards fashion, comfort and green health. The demand for home textiles has constantly raised new demands not only in quantity, but also in quality and artistic taste.

How to make the coarse cloth with so many advantages? Home textile market In this way, experts have shown brilliant ideas.

Rule 1: finding stories from the environment

Learning IKEA display style, intentional use in terminal environment Old homespun The warmth and fashion of the architect. The different coarse cloth products used in the same scene are pushed to the focus of attention. Professional recommendation and simulation scenes echo each other, weaving into a gorgeous dream. "Tradition + fashion" can naturally win consumers.

Rule two: making customers a member

Membership card should be the most popular item in the shop. With the help of social relations, we should promote consumption, conduct marketing through affinity culture, attract customers with close service, guide customers' consumption in a relaxed and leisurely way, infect consumers with professional skills and warm atmosphere, establish a reputation for efficiency, and cultivate a fixed consumption group, so as to stabilize customers by handling different levels of membership cards with customers' one-time investment.

Rule three: increase sales with matching

Collocation is the oldest rule and the most effective way of selling, displaying different styles with different collocations. Nowadays, mashup is popular, and the matching of large pieces of bedding with some old homespun "small pieces" will arouse consumers' interest. McDonald's has a phrase "do you want fries?"? A year is billions of dollars.

Rule four: seek inspiration, create sales promotion

Use a holiday to organize a large-scale conference on coarse cloth, and introduce all kinds of intimate services such as free holiday cleaning, discount replacement, and special sale to members. Many products add value creativity, so that consumers can be satisfied and moved. They will return your sincerity with action.