Children'S Shoes New Conference Held In Xiamen

On July 9th, June 8, 2010, the leading brand of Chinese children's products came to the island for the first time. At the Xiamen Xiang Lu International Hotel, the signing ceremony of the brand spokesperson and the 2010 Winter new product order conference were held.

At this order meeting, the friends of Hunan launched the new brand logo, signed the brand new spokesperson, the famous anchors of the Golden Eagle cartoon station of the Hunan satellite TV, the little swallow and E brother, the Golden Eagle cartoon TV and the CCTV children's channel put millions of advertisements.

With a series of powerful combination punches, foot friends opened the magnificent curtain of the 2010 foot brand upgrade in front of hundreds of dealers.

"In 2010, the foot friend product line has been greatly expanded, and the terminal monopoly network has been developing rapidly in many central cities of China, laying a good foundation for the next round of brand upgrading.

With the help of the new brand spokesperson and the influence of CCTV and Jinying cartoon, the friends will continue to maintain a high growth trend in the second half of the year, and occupy the commanding heights in the increasingly competitive children's products industry.

Yang Jingping, general manager of Fujian province foot friend sporting goods Co., Ltd.

Signing the swallows E brother set off a new storm of brand communication

At the New Winter Conference, foot friend officially announced the signing of the brand image spokesperson -- the famous hawk hawk and E brother of Hunan satellite TV Golden Eagle cartoon station.

It is understood that the two spokesmen are the golden hostess host, the Youth Sunshine image, the lively and generous hosting style, deeply loved by the children all over the country, and enjoy a very good reputation in the eyes of parents.

"Foot friend, a renowned child health expert, has been working hard to create a healthy and sunny children's world for children.

The little swallow and E brother are the golden boy and jade girl combination of the Golden Eagle stage. The youth fashion and healthy upward image are identical with the brand meaning of the foot friend.

Next, we will use the image quality of the spokesperson to bring more fashionable and healthy children's life experience to children.

Yang Jingping, general manager of foot friend, said.

With the establishment of brand spokesmen, foot friends have launched the brand change and brand promotion plan simultaneously.

The new footmark brand logo was unveiled at the conference, attracting the audience's attention with the new style.

The new brand logo, with orange as its background, represents the love and warmth of friends to children. The overall image is like running feet, and the moral meaning of caring for the healthy growth of the 300 million children in China is very clear.

We learned that our friends signed the Golden Eagle cartoon TV station and the CCTV children's channel to put millions of advertisements into full play.

It is understood that the new advertising film is about to start, and is expected to land in Golden Eagle TV and CCTV children's channel in the second half of the year.

Strengthening single store profitability to boost channel expansion

The climax of this conference is in the release of the new series.

The first full match of the foot friend leather shoes series, sports shoes series and casual wear series is a powerful new product lineup.

The new veil of this season was unveiled in the form of model show.

Dressed in the new products of foot friends, the small models on the T stage are dancing with the charm of healthy youth. They perform an unparalleled visual feast. This show shows their strong product R & D and brand operation capabilities, so that the agents and dealers on the spot are full of confidence.

"The R & D design of products has always been the core competitiveness of our friends. Only those products that are sought after by the market can really enhance the profitability of our partners.

The best friend who has set up the product advantage will focus on marketing management and commodity planning management in the next stage, so that every partner can make his store more scientific and reasonable, and create more profits.

Only agents can do well and enough friends can do better. "

Yang Jingping, the general manager of the foot friend, said.

This year, foot friend is a professional training for franchised store management by signing a famous marketing training institution in Shanghai, which greatly strengthens the Profitability Management of the sole store of foot friend brand store.

Some people have pointed out that the core of the competition between brands is the survival and profitability of franchised stores, while products, terminal management and brand promotion are three indispensable elements in the pformation of major children's products brands from circulation to monopoly system.

With product design leading foot friends, with the continuous efforts of brand promotion and terminal management, the three carriages go hand in hand, which will greatly boost its leading role in China's children's products market.