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    Yiwu Leather Sees Green Leather And Goes Online.

    2010/7/2 15:53:00 49

    Leatherwear

      


    Compared with the bustling area of Yiwu International Trade City, it is located on the ground floor.

    Leatherwear

    The market looks a little deserted.


    In June 29, 2010, the reporter came to the company of Cheng Minzhen, and the phone number of the female proprietor continued.

    "OK, we will send it as soon as possible. We should be able to arrive early next month."

    After finishing her work, she breathed a sigh of relief and talked to reporters about her business story.


    Optimistic about environmental protection market, specializing in environmental protection

    Leatherwear


    Leather has always been the opposite of environmental protection in people's impression.

    So what kind of leather is environmentally friendly?


    "The so-called environmental protection is not in the manufacturing process or materials, resulting in six valent chromium, pentachlorophenol, free formaldehyde and other standards. And we have improved the technology or materials to make the Gerrit, golden onion leather, sequins leather, Paris diamond PVC leather and so on. They have reached international standards. Some Japanese customers have even bought cigarettes and even used cigarette boxes. Do you think things that can be imported will not be environmentally friendly?" Cheng Minzhen said.


    Cheng Minzhen introduced environmental protection

    Leatherwear

    Last year, because of the prevalence of low carbon products, more and more people took part in it. She was the first businessman to do this in the market.


    "At first, my shop was not an exclusive environment-friendly leather material. At that time, we often saw our clothes or toys, and encountered green barriers abroad when we exported. I wanted to update the products at that time.

    In 2007, I read in the newspaper that a large toy manufacturer in Guangzhou had been retreated because of the excessive lead content of its products, and was unable to commit suicide due to economic losses.

    This event touches me very much. Since then, I have made up my mind to take the green route. "

    Cheng Minzhen said.


    {page_break}


    Water test e-commerce 1/3 business from network


    "We have been there all the time, but we have no money to pay.

    Last April, I saw many people taking orders online, and I began to grope for myself. I didn't expect to receive a list in June, though not very big, but it was immediately positive.

    Now I have registered on more than 30 Internet trading platforms, and 1/3's business comes from the Internet. "

    Talking about the benefits that e-commerce brings to her, Cheng Minzhen said happily.


    Electronic commerce also made her make many new friends.

    In April this year, she joined an e-commerce grassroots business association in Shanghai as an online business representative. She had the opportunity to visit lemon green tea (Taobao's biggest seller).

    "We used to think that people were doing so well, they were very far away from us, and we did not expect to see their management and operation in the past. Their boss shared some of their business ideas with us."

    Cheng Minzhen said.


    As the moderator of the Alibaba Jinhua business union, she has received an invitation. He will go to Alibaba headquarters to attend the celebration of "business classics" 1st anniversary on Saturday.

    The headquarters of Alibaba will also give Yiwu businessmen a special exhibition area to show their products.

    "There are several batches of people from all over the country to visit their headquarters one month, which has a good publicity function for the promotion of our products."

    Cheng Minzhen said.


    Customers should be friends and small bills should be done well.


    "I and my employees treat customers as friends, even if they are very small, they have to do what customers want."

    Cheng Minzhen said.


    Not long ago, a client found her through the Internet and asked to make composite processing materials. He said he had traveled all over Shanghai, Guangzhou and other places, and did not find suitable ones. For this reason, he also lost a 700 thousand dollar bill that he could have arrived.


    Cheng Minzhen said, at that time, they did not have such material in the factory. In order not to let their customers down, they promised to do it first.

    They began to try again and again according to the requirements of their customers. After continuous improvement of materials, five or six times before and after proofing, the customers recognized it.


    Last week, when a customer read their pictures online, he said it was disgusting, which made Cheng Minzhen sleep unsteadfast. When asked, he knew that the original customers were making car accessories and flip boxes, and felt that the color was rather dull.

    To this end, she is also more real, began to make technical personnel coloring, we must do to sell the other satisfactory products.

    Finally, the customer ordered 350 meters of coloured leather.

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