South Korean Men's Aggressive Attack On European And American Markets Is Ready For Innovation.

The Korean fashion industry is undergoing a subtle change. The Korean clothing industry is growing stronger, and a fashion for men's clothing is also gaining momentum in Korea.

The popularity of Korean fashion at this time in the international fashion industry is closely related to the changes in its domestic market.

"Korean men's clothing started a breakthrough seven or eight years ago."

Zheng Junxi commented, "I think Korean men are becoming more and more Japanese. They want to have a perfect image in the workplace, as well as many women are keen on fashion."

The pformation of this trend can be found in a blog called "childhood".

In this blog, fashion observer Hang Sukwoo snapshots for urban fashion men and women. He finds that fashionable men prefer brands of European and American brands, Korean and Japanese young designers.

Last year, even the Korean electronics giant Samsung Corp joined in the pursuit of fashion. Samsung opened a branch of 10Corso Como (Milan's famous fashion store) in Seoul.

Thus, in the fashion valley of Korea, Chungdam-dong, a four storey building with a strong Milan style, suddenly became a fashionable landmark.

John Sterin, a consultant in Japanese clothing brands Ato and ChristopheLemaire, looks at Korea as the most convenient and potentially growing market for Japanese clothing brands. (JohnStorey)

"It takes only 1.5 hours to fly from Seoul to Tokyo.

Over the past two years, Korean clothing stores have become our biggest customers.

Similar to Japan, Koreans who were only interested in mainstream luxury brands are now turning their attention to some pioneer brands.

Now, more and more young people are starting to build their own brands in Korea.

The designer of the D.GNAK series, the 31 year old DonJunKang, was inspired by the movie "Liming" (Carlito) sWay and Scarface, and was determined to be engaged in fashion design.

He studied at ParsonsSchoolofDesign school in New York and opened two clothing stores in Seoul this summer.

Not only that, he also set up a website and plans to display his design at the international trade fair.