"Yi Jianlian" Trademark Was Snatch &Nbsp By Shoe Companies; Rights Protection Won In The End Of 4.

Although it has entered the NBA off-season, but Yi Jianlian is rarely idle. Recently, a lawsuit of trademark rights made the Arab League a lot of trouble.

Without permission from Yi Jianlian, the trademark "Yi Jianlian YIJIANLIAN" registered by a sporting goods company was revoked by the State Administration for Industry and commerce. However, the company sued the business jury in Beijing for the restoration of the trademark case. Yi Jianlian participated in the lawsuit as a third person. Fortunately, the Beijing intermediate court finally maintained the decision of the business jury.

In April 2003, without Yi Jianlian's authorization, Yi Jianlian sporting goods (China) Co., Ltd. applied for the registration of "Yi Jianlian YIJIANLIAN" trademark. In March 2006, with the application of Yi Jianlian, the business jury had violated the thirty-first article of the Trademark Law: "the application for trademark registration shall not damage the prior rights of others, nor can it preemptive registration by other improper means." the trademark "Yi Jianlian YIJIAN-LIAN" has been revoked.

According to the briefing, the key point of the case is whether Yi Jianlian has become influential in 2003. It is reported that business judges and Yi Jianlian's attorneys have submitted materials such as Yi Jianlian's reports before 2003. The company insists that Yi Jianlian was only an ordinary basketball player in 2003 and is not as famous as he is now. His behavior is not a rush.

Yi Jianlian sporting goods (China) Co., Ltd. was founded in 2009 in Quanzhou, Fujian. It is jointly invested by Yi Jianlian International Group Investment Co., Ltd. and mingle (China) Co., Ltd. Among them, the total sales of mingle company exceeded 3 billion yuan.

There are more than 3000 shoemaking enterprises in Quanzhou, and Yi Jianlian sporting goods (China) Limited is not known in Quanzhou.