Every 12 People In The World Own A Pair Of Jinjiang Shoes.
The world
clothing
Shoes and hat nets
As an important pillar of Jinjiang's national economic development, Jinjiang footwear industry has entered the stage of pformation and upgrading. It has become one of the most mature industrial clusters in Jinjiang. At present, it has 950 million pairs of shoes per year, and every 12 people in the world own a pair of Jinjiang shoes.
According to the briefing, there are 3016 shoe manufacturing enterprises in Jinjiang, of which 369 are over 369, with over 380 thousand employees and 950 million pairs of shoes per year. In 2009, the total output value of footwear industry reached 47 billion 900 million yuan, accounting for 24.3% of the total industrial output value of the same period. Sports and tourism shoes accounted for 40% of the total output of the country and 20% of the world's total output, and the products were exported to 163 countries and regions.
In shoemaking enterprises, the output value exceeds 100 million yuan and over ten million yuan has reached 92 and 309 respectively, and also has 12 listed companies and 26 listed reserve enterprises.
In addition, the high level of technology quality is also one of the important characteristics of the footwear industry in Jinjiang.
Apart from being equipped with a large number of international and even advanced international level of technology and equipment, enterprises also attach great importance to independent research and development input. The above scale footwear enterprises in the whole city are supporting their own product research and development institutions. The R & D center of Anta (China) Co., Ltd. has been recognized as the national technology center and the 5 footwear enterprise R & D center. It has been recognized as the provincial technology center and the 4 footwear enterprise R & D center has been recognized as the municipal technology center of Quanzhou. The footwear industry in the city relies on independent research and development. At present, it has controlled the shoe industry to produce more than 2000 core technologies and has 189 patents.
The beauty of "chain" is the most perfect interpretation of sports shoes in Jinjiang.
Here, there is the most perfect sports shoes industry chain in the world.
Shoes and shoes machines have been formed.
Shoe material
,
Leatherwear
The shoe industry, chemical industry and other enterprises have developed a good pattern of "go hand in hand" and "interact with each other", forming a coordinated production team with social division of labor and independent support.
Leatherwear
At present, there are more than 1500 professional factories, hardware products and so on. Shoes machinery products occupy 80% market share of the footwear industry in the city, and the city also has a large number of mold development, shoe design, management consulting, image planning, marketing promotion, and export.
agent
And other specialized industries that provide prenatal, mid and post natal services exclusively for productive enterprises, enterprises have basically realized the whole process from production to sale without leaving home.
"The advantage of Jinjiang footwear industry lies in its industrial chain advantages gathered over the past 20 years.
It is precisely because of this, Jinjiang shoe enterprises and industrial clusters can expand step by step, and emerge many brands to become China's shoe capital.
Hong Yuquan, standing committee member and deputy mayor of Jinjiang Municipal Committee, analyzed this.
Stepping into Chen Dai Town, there are more than 600 families in the 4 streets with "well" shape.
Shoe material
Shops
Shoe material
wholesale
Retail, storage and pportation, shoe machine exhibition as one of the shoe market stretches for several kilometers, shoe store stands, merchants flow.
Here, as far as shoe making machinery is concerned, shoe studs and shoe buckles are all needed.
"
Shoe material
"One street" attracted more than 30 countries and regions.
Shoe material
Shoe-making machines enter the market, and the annual turnover is over 20 billion yuan, becoming the largest shoe material market in East China.
Where does the confidence of Jinjiang's shoe industry come from?
We believe that the shoe Expo will give us the answer - the confidence of Jinjiang shoes comes from the "industrial chain".
The "chain" of confidence will also support and encourage Jinjiang shoes to go against the trend and become more and more exciting on the road of market and brand.
The "brand chain" undoubtedly adds confidence to the footwear industry in Jinjiang. The development of an industry is most afraid of no potentiality, so the industry will come to an end.
But the brand chain of Jinjiang proves that we are full of strength in this traditional advantage industry. The brand characteristics and advantages of big and small brands have created the lasting brilliance of Jinjiang shoe making industry.
In addition to the advantages of raw materials, the footwear industry in Jinjiang is also gradually forming a new trend, that is, the overall upgrading of creativity and design. This also adds a weight to the source of the footwear industry chain of Jinjiang. Creativity is the key and design is competitiveness.
In the downstream of finished shoes, we can see the length of elongation.
First of all, 230 thousand marketing outlets across Jinjiang will provide protection for the occupation of the market. Secondly, Jinjiang has also formed packaging, pportation, inspection and quarantine forces to provide supporting services for finished shoes.
In addition, the involvement of professional marketing agencies will enhance the quality of Jinjiang shoe industry.
Therefore, from the source to the downstream terminal, the footwear industry in Jinjiang has its inherent advantages. This "industrial chain" is also an important source of confidence for Jinjiang shoes.
It is understood that thanks to the perfect industrial chain, the scale of this year's shoe Fair will reach a new high. The exhibition area of this shoe Fair will be 50000 square meters, and 1600 international standard booths will be set up.
We will set up three major exhibition areas: footwear products, footwear machinery and shoe accessories, specially set up brand product Museum and small and medium enterprises exhibitors hardcover area. The exhibition range includes footwear manufactures, shoe materials and accessories, chemical industry.
raw material
Shoe machine,
Leatherwear
Machinery and equipment,
Leatherwear
Products and related research designs, information publications, books, etc.
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