Entrepreneurs Turn Around In Large Scale: Knocking The Door Of Investment Industry With Industry

Ma Yun, Yu Feng, Shi Yuzhu, Wang Yusuo, Shen Guojun, Wang Jianguo, who are now known as "big guys" in the industry, have been linked to a name called "Yunfeng fund".

According to a source close to Yu Feng, the first financial daily, the Yunfeng fund is still in the preparatory stage.

The first phase of the US $200 million fund will go to the Internet, consumer goods and new energy.

Some people in the industry believe that these people have had successful entrepreneurial experiences, and the public is more comprehensive about them. In addition to the current ample liquidity fund, they will surely be popular if they raise funds.

However, how far is the distance from industry to investment?

Are the industry bigwigs trying to find cross-border development in the direction of hunting wealth?

In this regard, Mr. Li, a partner in China's strategy, has been analyzing with reporters. As China's capital market matures, it gradually exposes the shortage of PE/VC in China.

Industrialists' involvement in investment is a phenomenon after China's financial market has developed to a certain extent. To a large extent, it is affected by the overall economic situation of the country. It is an inevitable trend for entrepreneurs to pform their investments with operational strength and capital strength.

Seek breakthroughs

Shen Napeng holds the "gold lettered signboard" of two Ctrip and home, successfully knocking the door of Sequoia Capital.

Shao Yibo sold the eBay net, which he founded by himself, for $220 million to eBay. After living abroad for three years, he became a leader in Jingwei ventures.

Deng Feng and his friend Ke Yan built NetScreen company from the garage start to make it one of the world's leading providers of network security equipment. After being bought by JuniperNetworks for $4 billion, Deng Feng returned to China to establish the northern light venture capital company.

Yang Lei, after losing his aura of CEO, pformed venture capital and set up navigation capital in the independent portal in 2008.

There are many such examples.

From a former entrepreneur to today's entrepreneurial coach, in China's view, this group of people has the same characteristics.

"Most of these people share their common sense by creating" Light Companies ". They have enough capital and experience to operate the industry, but because of the climate of domestic investment, they turned to learn from the operation mode of PE/VC abroad, so they operate in foreign funds.

Hua Yi said.

However, Hua Yi also pointed out that, unlike those people, the local local strength capitalists have grasped the investment mode of international operation, and do not need to rely on foreign capital at the same time. At the same time, with the rise of the domestic investment market, they are obviously more emboldened and represent the strength of the current local market.

In the view of senior investors Dai Jian, the challenge of breakthroughs lies behind the "alignment" of local industrialists in the investment community.

"At present, the elite of a group of industries are constantly seeking new challenges in the context of relatively mature industries.

If they are only allowed to repeat the success of their previous businesses, there is obviously a lack of freshness, but investment can give them a new platform for development. "

Dai Jian has made an analogy. "Doing business is like playing cards for a small citizen, a dollar and a card, but investors should play one hundred yuan a card, obviously the latter can make them" heartbeat ".

"Industry + finance"

Dai Jian said that from the perspective of industrial chain and industrial integration, many enterprises' development trajectories are usually done professionally first. After a certain degree of completion of the original accumulation, they will face many choices and begin to diversify.

"In fact, in the process of industrial diversification, enterprises have unconsciously related to the investment field, for example, the business of Fosun has steel, real estate, medicine, and also has its own PE fund."

He said.

In his view, "industry + finance" walking on two legs is the inevitable direction for enterprises to seek sustainable development in the future.

He explained to reporters that if the framework of the development of the enterprise is compared to a Pyramid, then the bottom should be the main product of the enterprise, the middle is how to make these products into an industry, the highest level is to use financial weapons to allocate and reconfigure the social resources.

"Truly excellent enterprises are able to navigate between capital and industry. The industry can not leave finance in the development process. It is only by relying on the development of the industry that it will eventually encounter the situation of fast fish eating slow fish."

Dai Jian, for example, said, "if two companies develop at a similar speed, but one of them is particularly good at capital operation, then the other is bound to compete, and it will surely be lower than ever."

According to Dai Jian, people who are involved in industry have very significant characteristics.

"Relatively speaking, they will focus on the previous fields, or the upstream and downstream extended M & A, make the industrial chain, or make their existing businesses bigger and stronger."

He said, "if you invest in projects that are related to your main business, you can also invest in your original industrial system and invest in it to help industrial development."

Similarly, Hua also expressed a similar view. "Investing in business related to their industry is helpful to their industry management and control. The most important thing is that they can also get in touch with the new development direction of the industry and understand the latest trends in the industry."

Huayi believes that this group of industrialists who grow in China, they know the difficulties and challenges encountered by enterprises in all their efforts, and will give more help to the invested enterprises.

In addition, Huayi also optimistic about their "home" advantage.

"China's local industrialists have a deep industrial background. It is clear that the background of the proposed project may not need to be investigated, which is more familiar with China's industry than foreign funds."

"This allows them to have more advantages in terms of cost and accuracy than professional investment institutions," he said.