Kunshan Taiwan Enterprises Are Turning Around Because Of "Domestic Demand".
The pformation and upgrading of enterprises is an indispensable part and driving force for Kunshan's economic pformation, upgrading of its industrial structure and optimization of its development mode.
With the drive of the mainland market, the prying of macro policies and the pull of the win-win development environment, the Kunshan Development Zone actively guides the Taiwan funded enterprises in the region to carry out the strategy of pformation and upgrading. A number of export subtypes of Taiwan funded enterprises have broken up from the construction of their own sales "path", and the large market demand of the mainland of China has supported the successful "pformation" of these enterprises.
A pair of shoes can "run" 200 million yuan "OEM" in a month.
Kunshan Yucheng shoes, which is located in the Taiwan Development Zone of the Kunshan, has only been commissioned by the United States to build a brand sneaker. It has been developed, designed and produced for the world brand sports shoes. Since last September, it has become the sole sales agent of these brand sports shoes in Greater China.
In June 2008, Baosheng international group of Baocheng group in Taiwan successfully listed in Hongkong to establish a sales network in the mainland market as a Baosheng international, and quickly built a sales network in the mainland market. In the year, more than 3000 stores were built, and 10 thousand outlets will be established by the end of 2008.
Yu Cheng relied on Baosheng International's sales chain. In the 3 months after September of that year, Yu Cheng achieved a sales performance of more than 100 million yuan. This year, only sales of Yu Cheng's wholesale link will exceed 1 billion 200 million yuan. Unlike the "Yu Cheng mode" of "OEM" to "OEM", the color crystal photoelectric (Kunshan) Co., Ltd., which was built and put into operation in the Kunshan export processing zone, was once the ODM partner of the global brand digital cameras. Build R & D team, control chip core technology, and extend the technology to the upstream and downstream. Since 2007, CAI has developed a digital camera with independent intellectual property rights, and has created its own brand. It has pformed from a single export agent to a self created brand, and has also completed the leap from manufacturing in Kunshan to creating in Kunshan.
At the beginning of 2008, the pformation and upgrading of the color crystal photoelectric industry experienced a brief labor pains. On the seven production lines, seven color crystal's own digital cameras flowed. From the export of foundry to the direct sale of the mainland market in the export processing zone, the pformation of Cai Jing photoelectric is like Phoenix Nirvana.
The pformation of "Cai Jing" is a representative of pformation and upgrading of Taiwan funded electronic information enterprises. Under the new situation of increasing uncertainties in the international economic situation, the pformation and development of IT manufacturing enterprises in Kunshan Development Zone has been developing rapidly: the past generation of computer alliance's main board micro union electronics, and a R & D team with more than 1000 people has been set up to develop notebook computers with independent intellectual property rights and proprietary brands.
With the tightening of macroeconomic policies, the export of OEM in the global electronics and information industry is generally facing the pressure of rising costs and declining profits in the first 9 months of 2008. The output of notebook computers and digital cameras in Kunshan Development Zone has been growing continuously, up by 33% and 240% over the same period.
The huge market of the mainland is the support for the long term development of Taiwan funded enterprises.
In the first half of 2008, production enterprises in Kunshan export processing zone, such as Ren Bao, Shanghai rhenium, Kunda computer and so on, set up domestic sales corporation, engaging in domestic sales. In Kunshan, we set up domestic production enterprises and domestic trading companies. Kunshan set up a "Promotion Committee for pformation and upgrading of Taiwan funded enterprises", to take the initiative to carry out services, promote regional enterprises to develop domestic trade, and promote leading enterprises such as Ren Bao, Cai Jing and Hu rhenn to seek a larger domestic market, and by October this year, they have set a domestic sales target of more than 13 billion 400 million yuan.
The huge domestic market also provides a possibility for Taiwan funded enterprises to reduce risks. Besides, Taiwan funded manufacturing enterprises in Kunshan are involved in producer services, which is another highlight of pformation and development. With the expanding business of Taiwanese enterprises set up in Kunming, Taiwan funded manufacturing enterprises have generated great market demand for modern logistics and modern warehousing. Some Taiwanese manufacturing enterprises began to peel off affiliated pport convoys and set up logistics enterprises, serving both themselves and expanding their businesses.
In the export processing zone of Kunshan, Taiwan invested Shen Da group invested in two logistics enterprises, including Fengda logistics and Fengyang logistics, in the Kunshan development zone. Weifengtong and Yi Teng two enterprises have set up weft Technology Service (Kunshan) Co., Ltd. and Kunshan Yit Teng Technical Service Co., Ltd.
The Kunshan development zone is actively expanding the pfer of property rights in the park, attracting the trading companies involved in related businesses to enter the area to carry out self pfer procurement, simple processing value-added, warehousing, and sales and other property pfer businesses, so that the district sub model electronic enterprises have adjusted their business direction and expanded to R & D and marketing. Including a large number of the world's top 500 enterprises, a large number of pnational logistics enterprises have reached their intention to enter, or have extended their distribution centers.
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