Transformation Of China's Garment Industry

For the current stage of China's clothing industry, the monomer operation capability is no longer a criterion for all things. The redefinition of the cause has set up a more contemporary proposition for entrepreneurs.

The answer to this question is not good enough, and the question of how to deal with the coming international industrial pfer will form a new entanglement.

"To improve our position in the world industrial chain, we must first improve our industrial chain."

This is the answer given by an insider who summarizes the self renewal mechanism of China's garment industry.

From the end of last year, the China Apparel Association assembled the annual Specialized Committee conference into a "joint annual meeting". It has begun to reveal to the industry the new development concept of building the industrial chain advantage.

After half a year of ups and downs, ideas became materialized and gradually upgraded to the basis of policy tilt.

Cluster view: grasping business orientation

When it comes to industrial chain, it always associates with industrial clusters.

Small scale industries with high concentration, complete matching and sharp information are easy to spawn the complementary landscape of the industrial chain.

However, the result of many years of operation is that it is being guided by a kind of direction, and pformed into a suitable way to promote it.

It has been said that the good time for industrial clusters has passed, and a more positive view is that the thinking of industrial clusters is maturing. The attributes of market allocation resources are prominent here. Qualified enterprises are naturally aligned, and those who are not yet mature are seeking opportunities outside the cluster.

"The purpose of a concept is not to limit development."

China Garment Association responsible person said that the current pattern of local government effectiveness is becoming a new driving force for the healthy development of industrial clusters.

The cluster has bred the brand, the brand has promoted the circulation, and the circulation has promoted the industrial chain.

Humen, which was first initiated by a professional market, is an excellent example of this cycle: YISHION relies on its powerful sales network to outsource products to other manufacturers, which has led to the development of a number of small and medium-sized production enterprises. The demonstration effect of this "business cluster" mode has inspired the local government to further set up the "brand promotion and promotion center" based on the "fuming clothing city".

Strategies vary from place to place.

The government of Shishi has focused on encouraging the development of local designers, attracting more and more designers to start businesses in the light of the weakness of R & D.

Of course, there are also some cases of co-ordination failure. It is said that a province in the north is eager to attract the attention of the outside world after the construction of the clothing city, which results in the rapid exposure of the surrounding facilities such as pportation and services, and has become an isolated island.

Authoritative people believe that industrial clusters do not have the risk of business initiative.

How to make full use of the advantages of the industrial chain in the region and make use of the close combination of benchmarking brand and processing brand, make the production cost advantage more prominent, further integrate with the commercial chain, and thoroughly open up the market and capital Road, has become a pressing matter of the moment.

Regional view: re search for livable ecology

In a sense, the rising price of land along the southeast coast is a realistic factor leading to the gradient pfer of industries to the central and western regions.

Some enterprises jokingly claimed that even if they did not earn a penny in these years, the profits from land appreciation would be enough to maintain their operation.

It has been reported that Shenzhen and Dongguan have begun to restrict the registration of garment manufacturers, and move inland.

At present, the more famous "big shift" includes France, Tai Zi long, and YOUNGOR, which have moved production centers to Sichuan, Hefei and Chongqing respectively.

In April this year, the China Garment Association held the seminar on "China garment industry pfer and regional cooperation". Experts believe that although the garment industry in southeast coastal areas has inherent advantages, due to the impact of human cost, raw material costs, energy costs and policy costs, it is facing tremendous pressure of survival and development.

Garment enterprises began to shift to areas with abundant labor resources, low labor costs, loose policy environment and huge market potential.

As the bridgehead of the central region, Anhui has become one of the first choice by creating a "Anhui mode to meet the industrial pfer".

"At present, China's regional economy and garment industry operation are in the new era of international and domestic multi factor competition, wide integration, new positioning and high investment."

As a representative enterprise, Wang Peihuo, chairman of Tai Zi Long Holding Group Co., Ltd. believes that with the increasingly serious deflation in China, the withdrawal of foreign capital and export restrictions have led to the hardship of the Chinese garment industry. This has prompted us to gradually shift from the "waterflooding economic development mode" which relied solely on capital outside the country to forging a more vigorous "endogenous economic development mode" through the establishment of a long-term operation mechanism and Scientific Outlook on Development.

Industrial pfer is ordered to integrate the industrial chain efficiently, and it also faces the new proposition of the optimization of the subsequent industrial chain.

Many enterprises that have completed the pfer reflect that although the need for pfer is well aware, the reality is that the industrial chain that is not supported by the carrying capacity will bring much inconvenience to the supply of resources. "Sometimes a missing button should be sent to an inter provincial express, which is equivalent to a shift in the cost pressure."

In response to this phase of the conflict, the industry said that it also revealed the core task of guiding the industrial pfer at present, namely, in the formation of scale effect, focusing on building a complementary industrial chain atmosphere in the local area.

Global view: equal ability and career

Looking at the opportunities of industrial chain from the perspective of globalization, there are numerous models to follow. Sometimes, it is a keen grasp and timely release.

In the past few years, there were information disclosed in the industry dragnet research, and many garment enterprises in the coastal area were unable to throw the factory under pressure.

"Seemingly a mess, big burden, in fact, opportunities are also in it."

An authoritative person tends to take a positive view of this phenomenon. "One side is difficult to continue, for a variety of reasons, and it is impossible to save itself, which does not mean that it really loses its existence value. The farsighted acquirer can even dig gold from it."

Recently, the industry has chewed the case, including Bosideng already has five sub brands, through the acquisition of a small and medium-sized enterprises in Shenzhen to complete the extension of men and women's wear.

"Turning the opportunity to shuffle the enterprise into an industrial integration contract"