Five Skills That CEO Must Have
"Chief executive", as the name suggests, is the supreme commander in your company.
CEO or "boss", your most important skill is to be able to make the right decisions at all times and issue accurate orders.
The first criterion for measuring whether a CEO is qualified is whether he or she has the ability to make money.
CEO must be able to get money into the company. This is the standard that everyone agrees.
There are two places in the world where money can be made: A. gets money from customers' pockets.
CEO has the power to make money from customers' pockets. Such CEO is the diamond Wang Laowu who always sits steady. B. gets money from the pocket of VC.
Some CEO also has the ability to produce tens of millions of dollars from the VC pocket, but such CEO depends on the investors' eyes, and it may go up into space to become a bright and colourful superstar.
Therefore, the customer's money is more valuable than VC's money, and the clever CEO must know this truth.
Young CEO people, please do a test question: there are 10 phones on your desk at the same time, and which one do you pick first?
(1) invest in your VC (2) old classmates (3), the Secretary for Industry and Commerce (4) secretary (5), sales girl (6), security (7) supplier (8) customers (9), buy life insurance (10) secret lover, the right answer is (8), if you choose (8), it will be issued.
The second criterion is to see whether he or she can make a successful company, and whether CEO has the ability to flicker to the best talents in the industry to join in the struggle. If CEO fails to attract talented people, it is just like a general without soldiers, who can only cook a clever meal without rice.
In a word, CEO must be capable of fixing "good people".
There is no discount for good people.
A person worth 8000 yuan will not bargain, but only pay him 7500 yuan.
Even if you save 500 yuan, he actually cooled his heart. When he had a better chance, he walked away.
Instead, pay him 10000 yuan, and he will give you two times the power to work for you.
Remember, it is better to spend two people to find a good person, not to use one person's money to recruit two bad people.
A good man can not satisfy them without money.
You have to trust them, respect them, give them space to treat you sincerely, and you will also get generous returns.
Let the good people rush to the battle to win the battle to win the battle to win the battle frequently, becomes the monitor, the platoon commander, the company commander, the battalion commander, the regiment commander, the teacher, if you are an enlightened monarch type CEO, certainly will have the strength to find the talented person who is more powerful than you, at that time, may also invite him to sit on "the commander" the chair.
The good guys are "investing".
It takes time to select, train and train people. Just like planting trees, you can grow trees every day by watering them every day.
Reducing staff costs to increase profits is only a temporary solution. Don't forget that a good person can bring you profits.
A good man can not come at once, nor must he go away.
A good man is not a good servant.
So you have the right to speak to the opposition party and listen to their criticism with open heart.
A good word is bitter, but a good man can not speak bitter words.
The difference between the "good guys" and the "bad people" is that 1. is a good person. It is not a good 2., but not a good person. It is not necessary to supervise the 3. people. Just tell them the goal and do not have to dial a move. 4., a good person can always ask, not to ask the good guys who bring the company to the company. It is not the cost. 6. is a valuable "limited resource". It is not the third standard of tools: "women" skills. After the establishment of Microsoft, Bill Gates received a large number of application materials for a large number of female secretaries, all young and beautiful, university educated and energetic.
But one of them is different. Her resume reads many of her "shortcomings": she is 42 years old, the mother of four children, engaged in secretarial work, and has been engaged in archival management and accounting.
But they didn't work very long, and they kept doing housework at home.
Unexpectedly, Bill Gates's eyes lit up and said, "it's her."
Why should Gates choose a female secretary who has no merit?
It turned out that Gates had found what her company needed most from the shortcomings of the female secretary.
In the early days of the company, all kinds of things are waiting for people to do, and the chores of housekeeping and management are exactly what Gates lacks. At the age of 42, this kind of age is stable. He has been doing housework for many years at home, indicating that he has the experience of housekeeping and management. He is the mother of four children. He will naturally have family values, and this family concept will also be brought to the Microsoft Corp.
Gates's vision is indeed visionary.
After the application, the female secretary took care of every employee and task in the company.
Naturally, she became the general manager of Microsoft's logistics, and was responsible for paying, keeping accounts, receiving orders, purchasing, printing documents and so on, which attracted the envy of many people around them.
It is this female secretary's advantage of "shortcomings" that made the newly established Microsoft Corp full of warm cohesion.
There is no lack of backbone in a newly established company.
So, CEO, the first cake you cut at the celebration party should be handed to the front desk lady. If you can recite the name of the Secretary's child, you will buy the toys in advance on your birthday.
Fourth criteria: "CEO" is not born, it is a long-term practice.
CEO wants to be healthy, needs to exercise frequently; CEO must have the personality charm, needs to study diligently unceasingly, enhances the sentiment the accomplishment; CEO wants to let your investor be happy, must be able to look at the words and look at the color, adversity; CEO must have the belly, takes the mistake to undertake, divides the merit to the team; the CEO makes money more than others, the dry work should also be more than others.
It is suggested that CEO enter the company 45 minutes ahead of schedule and delay 15 minutes to get home from work.
The reason is very simple, early entry into the company, can prepare a day's work in good order; delayed 15 minutes after work, although only 15 minutes, but let everyone admire your hard work dedication.
45 minutes + 15 minutes = 1 hours per day, 1 hours, X 5 days, X 52 weeks = 260 hours a year, 260 hours = 32 working days = a full month!
You work more than anyone else every year. You have fifth standards: "evil" skills, a dangerous environment, can truly reflect the true qualities of CEO.
A company that starts business as a boat in Wang Yang has encountered bad wind and bad waves from time to time. CEO has to face danger at a critical moment, set things right, and identify the course.
The industry monopolist is like a devil. The CEO of start-up companies should be able to deal with calmly, with innovative, fast and guerrilla tactics.
In the face of vicious competition from competitors, CEO insists on quality, service, customer interest and supremacy.
There are a lot of bad habits in counterfeiting business, counterfeiting, piracy and Jerry building. CEO has to go out of the mud without being caught up in the market.
CEO is going to burn the boat and forget the past. It is determined to reform and make innovations.
CEO was laughed at by his personal malice.
CEO can't help waking up from a nightmare in the middle of the night. When the sun rises in the morning, he still smiles.
The excellent CEO is a company's helmsman, an innovative hand, an old marketing hand, a profit trader, a horse mate, a team's trumpeter, a killer of the devil, a business hunter. Consider the three letters of "CEO" in your name, too heavy or too light.
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