Dengzhou Rangdong: Live And Work In Peace And Contentment At Home, And Retain The Backbone Of Future Clothing Industry Development

"When the Spring Festival is coming to an end, tens of millions of migrant workers rush to pack their bags and prepare to go out to work to earn money.".

On February 16, the seventh day of the first month, Qiu Zongqin, who lives in Rangdong Community, Rangdong Town, Dengzhou City, seemed particularly relaxed.

"I work as a sewing worker in Dengzhou Yuejulong Garment Co., Ltd. in our Rangdong Town Garment Industrial Park, and it takes only a few minutes from home to the factory." Speaking of working at home, Qiu Zongqin was very happy. "It's a happy day to work at home and take care of the elderly and children while making money!"

"Let people not only find jobs at home, but also have a satisfactory working environment and salary treatment, which is what we have been pursuing in recent years." Geng Fei, Secretary of the Party Committee of Rangdong Town, said that in recent years, Rangdong Town, Dengzhou City, based on the unique advantages of resource endowments, has built a "1+N" rural revitalization industrial system for the development of the clothing industry, Explore the effective mode of "central enterprise+village level satellite factory+individual collaboration point", let the backbone enterprises in the clothing industry park form cooperation with village level satellite factories and small processing plants, radiate and drive the surrounding individual processing workshops to actively join, realize the working mode of leading orders, breaking down work procedures, unifying standards and joint production, and establish a division of labor, cooperation Benefit linking mechanism of win-win sharing.

"With the landing of the clothing industrial park, more and more enterprises have been attracted to 'set up camp', which also makes the demand for employment increasing. The government has actively built a service system, guided by the situation, and increased support. Many young people who go out to work have begun to return, choosing to work and start businesses at home." Geng Fei introduced. At present, 16 standardized workshops have been built in the first phase of the town's garment industrial park, attracting more than 20 leading enterprises settled in Shanghai, Jiangsu and other places, driving more than 460 garment processing enterprises, more than 1700 village level satellite factories and individual processing points, and attracting more than 60000 surrounding labor force to work and start businesses.

"Internet entrepreneurship is the trend of the new era. His hometown has unique advantages in the development of the clothing industry, and government support is also very strong." Liu Shuangcheng, 33, grew up in Rangdong Town. In 2017, he founded Dengzhou Yuanwei Trade Co., Ltd. and joined the apparel e-commerce team. "Now I have stores on Taobao, Pinduoduo, Tiaoyin and other major platforms, with annual sales of more than 40000 pieces of clothing," Liu Shuangcheng said.

"Let more people live and work in peace and contentment at home, and constantly improve services and public infrastructure support is the key." Geng Fei said that Rangdong invested 16 million yuan to upgrade the clothing market, forming a market framework of 310000 square meters in nine trading areas, attracting more than 4000 merchants, and daily sales of more than 20 million yuan. At the same time, the E-commerce Branch of the Clothing Association guided merchants to "march together" online and offline to expand sales channels. Up to now, the town has developed more than 2400 online stores, more than 3600 e-commerce practitioners, with annual e-commerce sales exceeding 100 million yuan, and online sales of Zhongshan suits and leather pants account for more than 80% of the total sales in the national market.

"If you can come back, you can stay. These new generation of rural talents rooted in the countryside are the backbone of the future development of the clothing industry, and also inject a steady stream of endogenous power into rural revitalization." Geng Fei said.

(Source: Henan Garment Industry Association)