New Adidas PRIME X 2 STRONG "Overspeed" Attack

　　 ADIZERO launched several products with new colors

(Shanghai, September 8, 2023) adidas Officially released ADIZERO PRIME X 2 STRONG, striving to innovate the runner's imagination of extreme speed. The new ADIZERO PRIME X 2 STRONG combines good product concept and innovative technology to help runners conquer the track and surpass themselves. The 50 mm thick "3+2" subversive midsole structure of the product exceeds the IAAF regulations on single carbon plate and 40 mm thick running shoes, so professional marathon runners are prohibited from wearing the running shoes in marathon competitions. However, its conceptual design that breaks through the conventional restrictions still attracts a large number of runway "maniacs". Because it is fast enough, it is called "crazy". Only when you are "crazy" can you be called a "speeding maniac". In addition, ADIOS Many ADIZERO products, such as PRO 3 and BOSTON 12, have been launched in new colors simultaneously, providing runners with various choices.

ADIZERO PRIME X 2 STRONG

The former ADIZERO PRIME X caused a sensation in the running circle once it was launched, and was known as the "ceiling of racing shoes". This time, the new ADIZERO PRIME X 2 STRONG once again broke through the "ceiling" of running shoes design. The design of double-layer carbon plates brought strong energy feedback for runners' "speeding trip", rebounding up by 8%. Especially ADIZERO PRIME X 2 SINGLE LAYER LIGHTSTRIKE PRO AND TWO OTHER LIGHTSTRIKE BUILT BY STRONG WITH SPECIAL ADJUSTMENT The perfect combination of PRO creates a three-layer foam midsole with strong cushioning, which increases the cushioning force by 24% and helps runners break their personal limits. In addition, the product adopts ADIDAS, which is woven based on digital coding The STRONG lightweight cocoon shaped upper is designed to fit the runner's feet and accurately support each step.

all-new ADIZERO PRIME X 2 STRONG gathers the three attributes of "crazy push", "crazy flick" and "crazy fit" to announce the strong return of the "speeding maniac". In addition, ContinentalTM horse brand rubber outsole is used to help runners easily cope with various road conditions and immerse themselves in "speeding" moments.

　　ADIZERO PRIME X 2 STRONG was born for "speeding", which coincides with serious runners who have the ultimate pursuit of their own sports performance and are eager to make faster breakthroughs in speed. They not only have the confidence to conquer this pair of "speed maniacs", but also have the ability and confidence to become the runway "maniacs" of the combination of human shoes to launch an impact on the personal speed limit. ADIZERO series has been committed to exploring the infinite possibility of the combination of technology and running shoes PRIME X 2 STRONG once again demonstrated adidas' determination to innovate running and explore the technological boundaries of running shoes. just as Adidas running shoes Coralie, Product Manager Ho Von said, "Our team hopes to break through the conventional restrictions, and give full play to creativity to create a product that breaks the design limit of running shoes."

BOSTON 12&ADIOS PRO 3: Peacock Blue Sweeps the Track

　　BOSTON 12、ADIOS PRO The third class ADIZERO series products will be launched in a number of colors simultaneously, providing new choices for runners to wear on the track. Among them, the vibrant color of peacock blue collides with the inspiration of the brand's iconic three stripe design, giving the product a sense of speed and fashion. BOSTON 12 In the research and development stage, we have successively experienced the experimental tests of dozens of global marathon runners to meet the runners' requirements for race preparation in different scenarios. "Record shredder" ADIOS PRO 3 Play a strong role in international competitions, and now it has become the choice of elite runners to participate in marathon events. BOSTON 12 thanks to the support of LIGHTSTRIKE PRO and the new LIGHTSTRIKE 2.0 double-layer foam improves the cushioning performance by 15%. At the same time, the design of ENERGYRODS 2.0 full-length integrated energy glass fiber column further helps BOSTON 12 restore ADIOS to the maximum PRO3's high-energy propulsion and surging foot feel. BOSTON 12 and ADIOS PRO of ADIZERO series The perfect transition between 3 can help runners better adapt to the scene transition from training to competition. In addition, ADIZERO series creates racing Running shoes The product matrix can meet the diversified needs of different pace or different types of runners and help runners win.

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ADIZERO PRIME X 2 STRONG, BOSTON 12 and ADIOS PRO 3 and other new ADIZERO color combinations were officially launched on September 1. For more details, please go to adidas official application, adidas official WeChat applet, adidas official mall and designated retail stores. 　　

　 About ADIZERO

The legend of ADIZERO began in Berlin in 2008, when "long-distance running emperor" Gebrselassie wore ADIZERO The ADIOS generation went to war, breaking its own marathon world record, and became the first person in human history to break the 2-hour and 4-minute mark of the marathon race.

In this historic game, ADIZERO ADIOS began to be known to the world Running shoes The field is emerging. In the following ten years since the legendary day, ADIZERO has successively launched ADIZERO ADIOS PRO, ADIZERO BOSTON、ADIZERO PRIME X、ADIZERO TAKUMI SEN、ADIZERO PRIME X STRUNG、ADIZERO SL And the latest ADIZERO BOSTON 12, ADIZERO ADIOS 8 and ADIZERO PRIME X 2 STRONG.

　　 About Adidas Running

Adidas Running focuses on developing innovative technology to help runners improve their performance. The BOOST technology launched in 2013 not only changed the running industry, but also consolidated adidas' position in the running category. Today, Adidas has launched a series of excellent professional running shoes for runners around the world, such as ADIZERO, ULTRABOOST, adidas 4D and other series of products bring good running experience to runners. For more Adidas running information, you can follow @ adidas and @ adidasRunning on Sina Weibo, or follow the official WeChat official account of adidas.

　 About adidas official APP

The adidas official app is a mobile shopping app created by adidas specifically to subvert the experience of top shopping. Consumers can master the first-hand sales information of sports top shopping in the adidas official app to achieve "preemptive booking" High profile shoes ". Consumers can use the search box in the official Adidas APP to take photos with one click to learn product information.