Hongxingerke Becomes Strategic Partner Of China Roller Skating Association

Recently, sports brand hongxingerke and China Roller Skating Association held a press conference. It was officially announced that hongxingerke has officially become the official strategic partner and sportswear sponsor of China Roller Skating Association.

At the same time, hongxingerke has also become the official partner of U series national youth skateboard tour, national all project roller skating championship and national junior roller skating championship sponsored by China Roller Skating Association, and carries out all-round event cooperation with China Roller Skating Association. Yin Guochen, deputy director of the social sports guidance center of the General Administration of sport of the people's Republic of China, Wang Rongzhi, vice president of hongxingerke, and other guests attended the signing ceremony.

On the afternoon of 24th, 2021 China New Youth skateboarding competition Beijing station opened. Hongxing Erke and sina sports Co., Ltd. sponsored and participated in the whole course of the competition as an "official honorary sponsor", providing equipment support and sports experience for the skaters present. The theme of "competition on the board" showed hongxingerke's brand proposition of focusing on sports technology.

Skateboarding as a burning and cool street sports, has nearly a hundred years of history. In recent years, skateboarding has attracted the attention of more and more young people, and has become the most "cool" sport nowadays. In 2016, skateboarding became an official event of the Tokyo Olympic Games, which helped skateboarding to enter the arena. As a domestic sports brand, hongxingerke helps skateboarding, which undoubtedly takes the lead in this young and fashionable sports field.

It is understood that the strategic cooperation between hongxingerke brand and China Roller Skating Association will not only provide necessary sports equipment, but also carry out in-depth cooperation on skateboard, extreme roller skating, speed roller skating, figure roller skating and roller skating ball under the China Roller Skating Association. It is the common goal of hongxingerke and China Roller Skating Association to continuously promote the development of Chinese roller skating. Chinese skateboarding youth are still full of passion and love, constantly breaking through themselves, unlocking one after another of the most difficult moves.

At the same time, the relevant person in charge of hongxingerke also revealed that hongxingerke will sponsor the China Longboard masters match from June to October this year. They are gradually unveiling the curtain on the layout of skateboard line. In the future, hongxingerke will also develop more sports equipment related to skateboarding, so as to help the development of China's skateboarding.

As a famous sports brand in China, in the past 20 years, Hongxing Erke has been firmly advancing with the brand belief of "to be". At the beginning of the third decade of the brand, Erke brand made efforts to "new domestic products with science and technology", and embarked on a "younger" road. The brand actively talks with young people to create the label of "new national trend of sports", which has a strong resonance with the individual freedom and fashion advocated by roller skating.

In line with the idea of winning honor for domestic products, Hongxing Erke has been committed to breakthrough and innovation, and has launched such popular products as "Qitan" series. In the future skateboard and the entire roller skating product line, Erke will inject more trendy "black technology" to create a series of quality products belonging to the Chinese people, to give more sports technology and fashion experience to roller skating, and to escort the promotion of roller skating in China. It is reported that some skateboard line products have entered the R & D stage of Erke laboratory, and it is expected that they will meet with the public as soon as the end of this year or the beginning of next year.

Through the cooperation with Roller Skating Association, hongxingerke can promote roller skating, convey the Chinese sports spirit, carry forward the sports strength of Chinese youth, and contribute to the development of Chinese sports.