Focus On Gap Brand'S Intention To Open New Stores In Several Cities In China

In the recent week, gap, the leading American style casual clothing brand, has opened new stores in Zhengzhou, Huizhou and Zhongshan in Guangdong Province. This is also the brand's entry into Huizhou and is warmly welcomed by local customers. So far, gap's number of stores in Greater China has reached a new high.
"China is one of the world's apparel markets," said Steven sare, executive vice president of retail business in Asia and general manager of Greater China for gap group. Through our growing stores and extensive online business, we are committed to providing high-quality products and a shopping experience for more and more Chinese consumers. "
Gap brand was founded in San Francisco in 1969. After more than half a century of development, gap has become a well-known international brand of American leisure style, advocating freedom, optimism and pluralistic brand culture.
Gap brand provides a series of products covering different genders and ages, striving to create a modern fashion wardrobe for consumers with classic versatile products such as fashionable tannins, white T-shirts and khaki pants. By the end of October 2020, gap brand has more than 1000 stores in North America, Asia and Europe, including 350 stores in Asia.
Gap brand entered the Chinese market in November 2010. At present, it has opened nearly 220 stores in nearly 40 cities, including Shanghai, Beijing, Shenzhen, Guangzhou, Taipei, Chengdu, Hangzhou, Nanjing, Xi'an, Wuhan, Chongqing, Sanya, Foshan, Kunshan and Huzhou, etc., and carries out online business through third-party platforms such as the official website and tmall.
Gap Inc., established on the basis of gap brand, has become one of the global retail clothing enterprises, focusing on providing fashionable, modern and high-quality American clothing, accessories and personal care products for men, women and children. It owns Old Navy, gap, Banana Republic, ATHLETA, intermix and Janie and Jack and other well-known brands, with net sales of $16.4 billion in fiscal year 2019, are one of the Fortune 500 in the United States. Through direct stores, franchise stores and e-commerce channels, gap group products are sold in more than 90 countries and regions around the world.
In recent years, gap group has been repeatedly rated as "the most admired company in the world" and "the company that changes the world" by Fortune magazine, and is rated as a global diversified and inclusive company by Thomson Reuters.