Suning E-Buy PP Sports Linkage Launched "The Whole Scene Cloud To See The Super"

Recently, PP sports opened the new season CSL "three board axe": more solid content, more fans into, more open cooperation. That is to say, the contents represented by live broadcast upgrading, first-line interviews and original programs should be intensively cultivated, and the form innovation represented by cloud home, cloud watching competition and "watching Chinese Super League in full scene" as the representative.

And the ecological opening represented by the national brand project of Xinhua news agency and the quick start of the collection of new and cutting edge explanations of CSL, the exhibition and strategy cooperation with sina Weibo, and the cross-border cooperation with Taihe music.

Fan Chunyan, vice president of Suning e-buy platform operation group, said that Suning e-buy will deeply integrate football IP and entertainment IP based on the sports and entertainment dual flow platform, so as to provide users and fans with sports and entertainment integration content and products.

Relying on the products of CSL and Suning, the fans of CSL and Suning will be able to buy the products of CSL and Suning in advance of CSL's Carnival, and organize the fans to participate in the event according to the plan.

In addition, Suning's Carrefour, Suning stores and other formats provide users with the fastest one hour delivery service; Suning e-buy will also take entertainment and sports as the core of the two wheel driven content ecological flow platform, integrating the artist brand, variety customization, etc. with the Chinese Super League.