The 127Th Canton Fair: Nansha'S 44 Enterprises Embrace New Business Opportunities On The "Cloud"

The enterprise workshop and office environment were completely renovated to show the best mental state for all the staff. The new TV set to the Canton Fair was displayed in the special live room of the company, and the two anchors were ready to open the wheat. Nansha enterprises Guangzhou new vision Electronics Co., Ltd. is fully prepared to participate in the "live broadcast" Exhibition on the first day of the 127th Canton Fair.

The reporter learned from Guangzhou Nansha District business bureau that there are 44 enterprises exhibiting in Nansha this year. The industry believes that from the "face-to-face" to "screen to screen", the online Canton Fair will become the vane of China's economic and Trade Development under the epidemic situation.

Private enterprises accounted for 6 of the participating enterprises in Nansha.

On June 15th, the 127th Canton Fair opened online. Reporters learned that 4268 enterprises in Guangdong province participated in the exhibition, and the total number of booths was 13039. Judging from the nature of participating enterprises, there are 3617 private enterprises, with 10292 exhibitors, 49 more than the previous one, 555 foreign-funded enterprises, 1605 exhibitors, 96 state-owned enterprises and 1142 exhibitors. From the number of brand enterprises and booths, the number of brand enterprises is 488, and the number of exhibitions is 3163.

The total number of exhibitors in Nansha District is relatively flat compared with previous years. 44 enterprises participated in the exhibition this year, including 5 state-owned enterprises, 11 foreign-funded enterprises and 28 private enterprises. In the enterprise type, furniture and furniture supplies accounted for more than 8.

"Our plan is to broadcast 1 to 2 hours a day, from a sales colleague who has been registered on the platform as a anchorperson. With the new and old friends around the world, we will have a closer look at our new product line, and look at our workshop and office. We know that we continue to develop and enhance communication and contact with them online, so as to prepare for the follow-up order cooperation. "Zhou Xin, a new Guangzhou Electronics Company Limited, told reporters that it was their fifth year's participation in the Canton Fair. In the past, they had participated in the Canton Fair mainly for" familiar with each other ". They had met with many overseas businessmen for recognition, and then invited them to visit the car rooms and enterprises in Nansha. This year, the Canton Fair adopted the "live online" approach, asking them to be more careful in introducing products and enterprises, giving merchants a sense of belonging. "Although they are affected by the epidemic, we can not freely travel to other countries, but business needs to be done. This approach still brings us many new business opportunities." Mr. Zhou said so. According to reports, most of the OEM televisions produced by the company are exported to the Middle East and Africa, so orders have not been affected this year.

It helps Guangdong SMEs to show their talents.

For a long time, the Canton Fair has been praised as "barometer" and "wind vane" of China's foreign trade. Xu Bing, deputy director of the China Foreign Trade Center, said that the online Canton Fair is a practical measure to co-ordinate the prevention and control of the epidemic and economic and social development. It is also an important measure to make the best efforts to achieve "six stability" and implement the "six guarantees" task.

AI media consulting CEO Zhang Yi said that the current Canton Fair to move online is a bold attempt. For all kinds of enterprises, including household appliances, we should be prepared for this opportunity. Compared with traditional offline, the advantage of online is that customers can sit at home or office and have more time to understand products. "I expect that the online Canton Fair through the epidemic will probably be organised online and offline. Although cable exhibitions have been used in the past, interaction and dependency are not strong. " Zhang Yi pointed out that in fact, the demand for foreign trade on the line has always been there. "Through this online trade fair trial, it is an obvious educational opportunity for overseas customers."

In the past, the online mode, which is mainly offline, has changed to the current online mode, and can not be achieved overnight. How to attract new customers online is a test for export enterprises. Zhang Yi suggested that, for example, household electrical appliance enterprises can strengthen the peripheral packaging of products, and more display their factories and production lines, so that customers can understand corporate reputation, intellectual property rights, undertaking ability and other customer evaluations, which will help attract new customers, increase new customers' understanding of products and enterprises.