Low Carbon Consumption Research: Online Shopping Spawned 36% Of Unnecessary Shopping.

"Family low carbon life and low carbon consumption behavior research report" was released in Beijing recently. The report was co sponsored by the energy foundation and the southern weekend, and ipso provides research support to analyze the low carbon consumption patterns and low carbon lifestyle of residents from the aspects of clothing, food, use and industry.

It is noteworthy that in the above research on public low carbon consumption, among the reasons for "buying unnecessary products", the report concluded that "online shopping is convenient and fast catalyzed to generate 36% unnecessary shopping", and the other 2 main reasons are discounts and lists. The report also shows that 61% of unnecessary shopping is directly related to online shopping.

This is mainly due to the fact that online shopping makes consumer shopping scenes all the time, and the opportunity for impulse shopping increases. In addition, when consumers use mobile payment, it does not make much difference to spend ten thousand yuan and spend one thousand yuan, but if they pay in cash, they will feel very distressed. At present, how to reduce wasteful consumption and unenvironmental behavior is a topic worth studying.