Prada And Adidas Launch The First Joint Series

Prada and Adidas launched the first joint series -- Prada for adidas series. Shoes in series are salute Adidas Originals's logo Superstar sneakers. Superstar sports shoes were first launched in 1969, and are still one of the important shoes of Adidas Originals. The series also includes a new handbag, Prada Bowling Bag foradidas, which echoes the styles of Prada Bowling handbags and Adidas fitness bags. It also has a sporty atmosphere. It aims to show the similarities between Prada and Adidas in common styles and brand culture.

Prada Superstar and Prada Bowling Bag for adidas will be launched together. All products are made in Italy by Prada, representing the world-famous brand quality, unique expertise in the field of accessories, and a long history of 106 years as a luxury leather manufacturer. The two brands are also cooperating in the manufacturing industry to salute the impeccable fashion classic Superstar sports shoes for 50 years, retaining its classic design. At the same time, the two sides have broken the boundaries to challenge all the definitions that the public has given to this style in the past 50 years.

With this dual nature, Prada Superstar has evolved the texture of modern luxury goods from its sports and sub cultural backgrounds. It still maintains a simple and unobsolete appearance: the PradaSuperstar shoe upper is made of Prada full grain leather, the toe cap is adidasOriginals marked rubber toe, the sole is herringbone rubber sole, the shoe surface has three teeth with serrated edges, the heel is marked with clover logo, and the vamp is also marked with Prada logo. Prada Bowling Bag for Adidas is made of high grade calf leather, equipped with sport nylon shoulder strap, wrapped and printed with Prada and Adidas Originals logo. The two products are all black and white, with vivid and simple, highly recognizable, explaining the root of Pradafor Adidas. As a tribute to the timeless classic of the times, the Prada for adidas series will offer 700 Limited sales, all products having the unique serial number.

The Prada for adidas joint series will be launched on Adidas official website and Prada official website in December 4, 2019 and selected Prada shops worldwide.