Sales Slack Season Is Still Continuing. In July, The Professional Market Boom Rose Slightly.
In July 2019, the textile and garment professional market managers' prosperity index was 49.46, up 1.93 percentage points from 47.53 in June. The professional market business climate index is 49.17, up 0.50 percentage points from 48.67 in June.
First, management boom and business boom are all below 50
Data show that in July, the prosperity index of managers and merchants of textile and garment market rose slightly, but still below 50.
1, the manager's prosperity index increased by 1.93 percentage points.
Chart 1 list of managers' indices
Source: Circulation branch database
From the manager's prosperity index, in July, the manager's prosperity index was 49.46, up 1.93 percentage points from 47.53 in June, and the operating environment index was 50.65, up 0.65 percentage points from 50 in June.
In the sub index, the total operating index was 49.35, an increase of 3.22 percentage points from 46.13 in June; the logistics delivery volume index was 49.03, a 3.22 percentage point increase from 45.81 in June; the passenger flow index was 48.71, a 3.23 percentage point increase over that of June; the opening rate index was 49.68, an increase of 48.71 percentage points over that of June; the rental index was 49.68, a percentage point higher than that of June; the electricity sales index was less than that of June, a percentage point higher than that of June.
2, the business climate index increased by 0.50 percentage points.
Chart 2 list of merchant indices
Source: Circulation branch database
From the business climate index, the business climate index of the total index is 49.17, up 0.50 percentage points from 48.67 in June, and the operating environment index is 49.43, down 1.50 percentage points from 50.93 in June.
In the sub index, the sales volume index was 48.30, an increase of 0.37 percentage points from 47.93 in June; the average selling price index was 47.45, which was 0.26 percentage points lower than that of June; the profit index was 48.44, which was 0.87 percentage points higher than 47.57 in June; the composite cost index was 50.85, an increase of 49.79 percentage points over that of June; the stock index was 50.85, a percentage point higher than that of June; and the electricity supplier sales index was less than that of June, a percentage point higher than that of June.
Two, highlight data analysis
1, professional market standards continue in the off-season.
In July, the proportion of total market share increased by 19.35%, up 12.90 percentage points from 6.45% in June, and the proportion of the increase in market logistics delivery was 16.13%, up 12.90 percentage points from 3.23% in June. In July, the sub index of the professional market rebounded on the basis of June, but most of them were still below 50. The total operating index was 49.35, the logistics delivery volume index was 49.03, the passenger flow index was 48.71, and the standard off-season was still continuing.
2. In July, the professional market sentiment index was lower than 50 for four consecutive years.
In July, the boom of professional market managers and business prosperity has been less than 50 of the four consecutive years. Among them, the professional market managers in July 2016 were 49.06, and the business climate index was 49.59. In July 2017, the professional market managers' prosperity index was 49.52, and the business climate index was 49.70. July 2018, the professional market manager's business climate index was 48.76, and the business climate index was 49.31. In July, the market standard of textile and apparel professional market was low, and market managers and merchants were generally weak and lack of confidence. It is urgent to adjust strategies, diversified channels and cope with the off-season, so as to reduce the impact of sales slack on business.
Three. Prediction index
Data show that managers, the next management boom index is 53.23, an increase of 2.58 percentage points from 50.65 in June, and the next operating environment index is 52.58, up 2.26 percentage points from 50.32 in June. In terms of business, the next business climate index is 50.85, up 0.35 percentage points from 50.50 in June, and the operating environment index for the next period is 50.78, down 0.36 percentage points from 51.14 in June. Although July continued the off-season, but the four prediction index is higher than 50, and appeared 1 percentage points above the rebound, we can see that the professional market for August sales are more optimistic.
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