Adidas ALPHAEDGE 4D Running Shoes

Adidas new ALPHAEDGE 4D running shoes released live site

"Shuttle vector future" ALPHAEDGE 4D

The conference was successfully held in Shanghai.

Sports scientists, brand designers and trend makers gather to explore the possibilities of 4D technology.

In November 16, 2018, Adidas successfully held a new ALPHAEDGE 4D running shoe conference in Shanghai.

The activities convened all the sports scientists, brand designers,

The creators of various fields will experience "shuttle vector futures" and explore the possibility of 4D technology in the future.

The conference showed in detail the process of ALPHAEDGE 4D from design to birth: motion data collection and calculation, sole design and testing, curing resin to print the finished products, and presenting the extraordinary journey of ALPHAEDGE 4D in the way of interactive experience.

In addition, representatives from sports experts, designers and Carbon technology company from Adidas also came to the scene to answer the connotation of ADIDAS 4D technology, looking forward to the future of 4D technology application.

As the "protagonist" of the event, Adidas's new ALPHAEDGE 4D running shoes were stunning, carrying the ADIDAS 4D technology base, and using Carbon technology's digital optical synthesis technology (Digital Light Synthesis) based on the data collected from athletes for more than a decade, specially designed for high-intensity running training, leading the runner to "shuttle vector future".

Adidas's new ALPHAEDGE 4D running shoes bring you "shuttle vector future".

At the scene of the event, the creators walked into the venue by a tunnel full of technology and cool feeling. The iconic ALPHAEDGE 4D grid structure on the tunnel wall can move along with the steps to show unpredictable fluctuations and forms, with the meaning of "shuttle vector future". At the same time, the inductive interaction mechanism also symbolizes the "energy induction" brought by the ADIDAS 4D technology bottom runner for the runners, so as to push the creators to enter the future.

In the "data design area", Adidas sports experts personally answered the design source of ADIDAS 4D technology, data, after repeated data calculation and analysis, evolved the construction of three key areas of sole.

The middle bottom holographic scanner in the area can directly display the design structure of ADIDAS 4D technology. The handheld push pressure sensor can carefully understand the grid density of each functional area cross section, indicating that in the future, Adidas expects to tailor the vision of individual exclusive shoes according to the data and needs of each runner.

Participants in the "Carbon technology company exhibition area" have the opportunity to understand the core of digital optical synthesis technology, from programmable liquid resin materials to the use of light and oxygen curing technology, and to apply this technology to the future of personal running shoes in the field of customization and life.

Number and design area

ADIDAS 4D technology midsole design process

ADIDAS 4D technology midsole printing process

Sharing ADIDAS at the event site

4D technology and production process

On site experience of ADIDAS 4D bottom scanner

Adidas ALPHAEDGE 4D sneakers ADIDAS 4D technology midsole is designed for high-intensity running or training. The careful grid structure can disperse the pressure of multiple sports, helping runners create their own sports advantages.

The production of ADIDAS 4D technology has made use of the digital optical synthesis technology of Carbon technology, including key technologies such as digital light projection and oxygen permeation optical technology. It can solidify programmable liquid resin with the action of light and oxygen, so as to get the sole of the whole shoe.

At the same time, the structure of the three key areas in the midsole of the technology has evolved from the analysis of athletes' data captured by Adidas over the past decade. The supporting density of each part of the sole is different: the open grid structure of the heel helps to disperse the impact force, and the meshes provide more intensive grid support and stability. The high-density structure design of the forehand is designed to promote the foot forward.

Adidas is looking forward to meeting the needs for motion mitigation, stability, support and comfort, helping runners create their own sports advantages.

Printing technology of Carbon technology company

In the aspect of shoe upper, ALPHAEDGE 4D is equipped with FORGEFIBER technology Primeknit vamp, which makes shoes light, and the shoe upper structure of one piece of socks is like second layers of skin, which fits the pace of runners.

ALPHAEDGE 4D running shoes, as always, carry ContinentalTM Ma brand rubber outsole.

Ma brand rubber outsole is based on a 140 year history of tyre technology and research, which helps runners run out of themselves in different weather conditions and different terrain.

Adidas's new ALPHAEDGE 4D running shoes were officially put on shelves in November 17, 2018, and the suggested retail price is RMB 2499 yuan.

For details, please pay attention to Adidas official store, Adidas Tmall official flagship store and Adidas WeChat account.

ALPHAEDGE 4D running shoes

Suggested retail price: 2499 yuan

Listing date: 2018.11.17