Create A Sense Of Belonging And A Sense Of Belonging To The Corporate Culture
The number of conferences has been increasing year by year, and the marketing mode has been further promoted. Chairman Li Yunpin really leads us to continuously enhance the performance and capabilities of provinces and cities.
This website reporter interviewed the people in charge of the German brand Wuyishan branch at the 2019 spring and summer new product conference.
This reporter interviewed Chen Hedi, co-founder of Zhejiang Ruian branch. He told us that the number of press conferences has increased year by year, and it has great prospects in the exhibition hall, stage, number and atmosphere.
German brand headquarters invested millions of dollars in marketing.
Relatively speaking, although marketing is small, systematic and operable.
As soon as the new store enters the process, it will have a very good profit.
The performance of each store increased as the number of people increased, and at most he achieved more than 70000.
He said that the marketing steps of the German card will lead him to operate step by step, and the customer's choice of German card is the right choice.
Ms. Xie Haiyan of North Jiangsu branch thinks that the conference of German card made her feel deeply.
No matter from spring and summer clothing quality, style, style and personnel distribution services, there has been a considerable improvement, especially the style and quality of German card, which is very satisfying.
Mr. Qu Lu Ben of Xinjiang branch said he was very happy to participate in this German card conference. For the new spring and summer product conference, he talked about the overall sense and style, quality and so on.
The theme is also clearer, including the series of forest and elk, and the better response of customers will bring about a completely new experience.
Mr. Li Yunting of the Ruian branch of Zhejiang said that he had only joined the German card for more than four months. Now there are more than 20 stores talking about the future planning. He reveals that he will open to 50 at the end of the year, and he will go step by step in this direction.
Mr. Huang Tianwei, a branch of Southwest Guangxi, said that he has been in Germany for more than 8 months and has developed more than 30 stores.
He is very confident that he can do well in Germany. No matter from product, training or mode, the head office will give strong support.
Generally speaking, German card has always been a leading brand in the whole children's wear industry.
Mr. Zheng Yuanqi of Hubei branch introduced that he joined German card in the second half of 2017.
The marketing mode of German card is very good.
He said that he entered the children's clothing industry for 18 years, but after he joined German card in 2017, he was most touched by his brand, which was very different from other brands, and brought him a lot of new understanding of the concept of "brand".
Mr. Hongti of Zhejiang branch said that his docking with German card was a fate.
He said that in the summer of 2016, there were only three branches of German card, and he was one of them.
At present, the de brand in the Zhejiang region, the city has a total of more than 60 franchised stores, and in the county and town area, next year plans to open more than 80.
Mr. Qin Ximing of Jiangxi branch said that he had been making German children's clothing for more than two years, and the German card can be developed to today, thanks to a good leader, chairman Li Yunpin.
He said that at present, there are more than 40 stores in Jiangxi branch. Every press conference of German card is a shock to him, and he is more confident to do it well.
He expressed strong support for the vision of the next step toward the whole country and the world.
Ms. Zhang Yang from Anhui branch thanked Li and the platform.
She emphasized that she should concentrate and work hard in everything she did.
During that time, she met Li and the elites of the head office and all the terminal businesses in Anhui. She said that everyone was like a big family.
Speaking of the future, Ms. Zhang said she would also lead her team to make the German card bigger and stronger in the future.
Mr. Feng Runzhe of Hunan branch said that the development of Hunan de brand has nearly 70 franchised stores.
He revealed that since the beginning of learning the "new retail mode" and combined with the local "community marketing", many customers have been greatly improved in terms of store operation, and in terms of performance, each store now achieves a relatively good turnover every day.
For the German card, Mr. Chen Runzhe said he should make persistent efforts, hoping to win the two brand in December 18, 2018, Rui brand, and create the miracle of Rui brand in Hunan.
Mr. Zheng Weilong of Beijing branch thinks that German card is different from other brands.
He said that the German card is a unique brand. He appreciates German card and has a high degree of corporate culture in the future. He is willing to advance with the German card.
Germany's biggest help to him is to solve his demand for terminal customers - all for the end customers to consider, and not just for himself.
Ms. Jia Yujie of the Inner Mongolia branch stressed that the development speed of Inner Mongolia area was not as fast and good as that of other regions. Precisely because she believed in the platform of Li Dong and Germany, she had been working hard to develop Inner Mongolia area.
She said that after the new product conference, there was a big improvement in products and categories, and it was also an inspiration for the German family and branch companies, so that she would have more confidence and develop the platform of German card in the future, and make it bigger and stronger.
Mr. Wang Ke, a terminal shop in Jiyuan, Henan, said that he signed a contract with Germany since November 18, 2016, and the number of members is increasing. He thinks that the membership mode of German card is the best. He also learned the spirit of team and struggle from Li Dong and found the sense of belonging of the German family.
Mr. Jin Ming of Jiaozuo branch of Henan talked about buying clothes for his own children before he made the German card. He went to the exclusive store of German brand. By understanding the style, fabric, style and texture of the de brand clothing, he felt the charm of German card, and then he went all the way to seriously understand and consult German card related issues.
Eventually, he opened his first store in Jiaozuo, Henan in August 17, 2018.
Ms. Shi Juanli of Shanxi branch introduced that the development of German card is very good in the whole country, and the development in Shanxi is also idealized.
This spring and summer order will give her a fresh look. The biggest surprise of the conference is that the German card will soon start the National Star game.
What she is looking forward to at the moment is that there will be a larger collection store in the 5 year plan, which will enable you to truly experience one-stop shopping, including the clothes of parents and children in various styles, which will blend into the bar and book bar, and will become a chain of life.
Turning to the next step of planning, she hopes that German card can continue to develop steadily in Shanxi. At the end of the year, the Rui brand will be launched, so that Rui brand will be like the German card, making rapid progress and step by step.
Mr. Shi Guochun of the Northeast Branch said that by the end of 2016, the German card had entered the Northeast market for more than two years.
From the beginning of a shop, to this order, there will be about seventy franchisees.
He hopes that in the future, he will make full use of the more efficient markets in Northeast China and strive for greater breakthroughs at the fastest speed.
The rapid development of German card in the past two years has enabled the responsible people of each branch to gain a very useful marketing concept and a sense of belonging to the corporate culture. We hope that the future German card can continue to expand its development field and truly realize the vision of moving towards the whole country and the world.
(Yu Shuya, Tian Xueli)
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