Jingdong's First Unmanned Supermarket Flash Shop Landed In Guangzhou And Plans To Distribute It Throughout The Country.

The JOY SPACE flash store is also part of the Jingdong's unbounded retail plan.

The first Jingdong nobody supermarket flash shop appeared in Guangzhou.

In the evening of March 29th, the flash shop called "JOY SPACE" appeared in Guangzhou Zhonghua square.

The area of more than 100 square meters is dominated by pparent glass. Besides the food and beverage, beauty care and daily products, the Jingdong's own brand "Beijing made" has also appeared.

Technology sense of experience is an important means for JOY SPACE to attract consumers to stop.

The "AR dressing mirror" installed in the beauty make-up area provides on-site test makeup for the guests, and some brands display their products in the form of dolls, which enhances the interaction between the brand and the customers.

And most of the supermarkets on the market are similar to the technology of Internet of things, artificial intelligence, RFID and other technologies. In JOY SPACE, when consumers enter a store, they need to use the Jingdong APP or "Jingdong X nobody supermarket" applet to connect with the identity and open the secret free payment. After purchasing the goods with the only RFID (RFID) tag, they will cross the special settlement channel and complete the automatic settlement.

According to Jingdong, the whole technology of JOY SPACE is developed by Jingdong X department.

However, the technology of unmanned convenience stores is not mature enough.

During the shopping process, there may be problems that the system can not identify consumers' identities, and can not accurately identify the number of goods.

In addition to offline experience stores, Jingdong will also move JOY SPACE to online to achieve synergy between online and offline activities.

The official business hours of JOY SPACE flash store in Guangzhou Zhonghua square are from March 30th to April 6th.

Next, Jingdong will open a JOY SPACE flash store nationwide with a seven day cycle.

Stores are also different in form. Apart from comprehensive stores, there will also be custom stores and theme shops.

In fact, the JOY SPACE flash store is also part of the Jingdong's unbounded retail plan.

Previously, Jingdong X unmanned supermarket has started its layout.

From the opening of the first X supermarket in October 2017 to the end of March this year, it has entered nearly 10 cities such as Beijing, Tianjin, Yantai, Dalian, Xi'an and Suqian.

Jingdong plans to increase the number of X supermarkets to 100 by the end of this year.

Due to the imperfect technology, high loss rate and poor experience, most of the technology companies are still at the stage of trying to explore the unmanned supermarket project.

In July last year, Ali launched the "supermarket coffee rush" project at the Taobao Festival, but has not yet entered the commercial stage.