Jingdong Arrived Smart Container Entered Tencent, Ping Will Realize The Layout Of The Whole Scene Consumption

According to the understanding of the world clothing and shoe net, with the popularity of mobile payment and the pformation of retail industry, the "unmanned retail" area which is closer to consumers is becoming a new investment outlet.

Recently, the strategic business intelligent container has made important breakthroughs, and has already entered famous enterprises such as Tencent, Ping Jin suit, 58 city, DHL, Jingdong and so on, and has covered the major second tier cities such as North Shanghai and Guangzhou Shenzhen.

The field has a great challenge to the comprehensive operation ability of operators.

Jingdong came to smart container backed by Jingdong group, set up a high moat in the supply chain, user operation and other aspects, and built a perfect intelligent container operation plan.

In the supply chain, Jingdong came home.

In depth collaboration with the supply chain system of the entire Jingdong, and sharing tens of thousands of quality business super resources including WAL-MART and Yonghui on Jingdong platform, making its commodity category richer and price more favorable.

In terms of product quality, Jingdong's intelligent container can ensure that all goods can be traced back to the origin, quality can be monitored, and truly achieve good quality and low price.

On the new aspect of replenishment, Jingdong is home to intelligent containers backed by strong logistics capabilities of Jingdong and dada, which can quickly replenish new products and replenish goods in a timely manner through the pport pool of millions of distribution workers.

Among them, Jingdong distribution throughout the country distribution sites in the future can be used as intelligent container front-end warehouse, greatly reducing the distribution distance, make replenishment more efficient, and even can achieve "one day more matching".

In terms of user operation, Jingdong has been deeply involved in the retail industry for more than 2 years, accumulating nearly 40 million registered users and monthly millions of single pactions scale, with comprehensive user portrait and consumption big data. Combined with the sales data from each intelligent container, the AI algorithm is used in the backstage to form data decision, judge consumers' tastes and tastes in the region, constantly adjust commodity categories, create "1000 faces, thousands of faces" personalized selection and differentiation operation, so that each intelligent container is in line with the preferences of the surrounding consumers.

3 months ago, Jingdong began to cooperate with the Jingdong, and now it has placed 1-3 smart containers on each floor.

The head of the executive branch said: "the reason why we cooperate with Jingdong is to value its good brand reputation, rich quality merchandise and quick replenishment services.

After the cooperation, our employees' energy supply during breakfast, afternoon tea and overtime meals were well protected.

In addition, Jingdong has also provided diversified corporate welfare services, including New Year gifts and birthday benefits, to help the administrative and HR departments to better manage welfare.

Insiders say that Jingdong's smart containers have made goods closer to consumers and stronger sense of experience, satisfying the shopping demand of "people who want to get the right away".

Smart containers are not covered by commodity categories, and consumers can instantly place orders on the Jingdong's home App through mobile phones, so as to realize the "1 hours" quality service of supermarket fresh produce.

The two complement each other to create a complete solution of the whole scene, full time, and all kinds of consumer shopping needs, so that users can experience the upgrade.

Dada Jingdong CEO Jia Kui Qi said: "we are going to launch intelligent container 2 products through mode innovation and technology iteration, adding face recognition, gravity induction, intelligent inventory management and intelligent billboards and other" black technology ", making shopping more convenient and fast, bringing new shopping experience to users.

In the future, we will integrate the three formats of Jingdong's home platform, intelligent container and offline store to create a full scene consumption mode and create greater value for the entire retail industry, for our partners and our consumers.

Related reading:

Jingdong is a new business model extended by Jingdong group based on traditional B2C business mode to the higher frequency commodity service area. It is the O2O life service platform built by Jingdong in 2015. It is an important promotion based on the traditional B2C mode to the high frequency field.

It is based on the advantages of Jingdong's logistics system and logistics management, and vigorously develops "crowdsourcing logistics" with the help of "Internet +" technology under the promotion of shared economic popularity. It integrates all kinds of O2O life categories, provides fresh and supermarket products distribution to consumers, and achieves rapid delivery within 2 hours based on LBS positioning, creating an integrated application platform for life services.

Jingdong came to provide several types of home services, namely, supermarkets come home, take away home, quality of life, door-to-door service, and healthy home, etc., have covered Beijing, Shanghai, Guangzhou, Shenzhen, Nanjing, Tianjin, Wuhan, Ningbo, Chengdu, Xi'an, Xi'an and other second tier cities.

In April 15, 2016, Jingdong group announced that the Jingdong reached home and reached the final agreement with the merger of China's largest crowdsourcing logistics platform "dada".

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