Otherwise - Story Telling Eco Women'S Clothing Brand

The meaning of "no" comes from Buddhist discipline, which is the code of conduct and rules of Buddhism. The ancients incorporated "precepts" into life, and always kept in mind the discipline of discipline to prevent mistakes in behavior, language and thought.

What is called: "a gentleman has something to do, something not to do". To do a good job of a brand must have its own persevering, selling three things: not against the morality, not deceiving the public, not lacking in advocating; buying three: not making it crudely, not binding personality, and not going with the tide.

"No" is the attitude of affirming and restricting oneself, and it is also a principle.

The meaning of "ran" is affirmative.

Later, there are natural and natural explanations, not only for the affirmation of nature, but also for the natural state.

Have a casual return to life style, free from bondage, comfort and nature.

Otherwise, we should follow the commandments, get rid of all the bad things, pursue nature and comfort, throw aside bondage, and symbolizes beauty. Otherwise, we will not pursue the bright and fashionable fashion on the surface, and respond to nature with the elegance of the earth.

Otherwise, I will persist in my unique style and pursuit. "I am not advocating, but I have charm; I am not high profile, but I have style; I am not fashionable, but I follow my heart".

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What kind of brand is it?

Otherwise, the position is "telling stories."

Brand.

There are two key words, one is "story" and the other is "ecology".

This story is not the inspiration for every series, but the soul of our original design.

Every year, I will take time to study with my team.

We go to villages where ethnic minorities live together to learn handicrafts from local artisans.

During their communication with them, we should understand their customs, habits, totem and culture.

Each nation has its own story. Some ethnic groups do not have written records. They pass through songs among the clansmen.

I hope that I can combine traditional culture with modern dress to better present to the public.

Otherwise, every series is a story. In these stories, we seem to feel the unique charm of each nation and their different feelings.

The nation is also the world. Otherwise, it carries a vision of all our benefactors: capturing national culture and inheriting Chinese classics.

Accumulate and promote the beauty of the nation.

Build a national dress brand with Chinese characteristics, and let the national culture go to the world.

Another key word is "ecology".

In ancient China,

But it is the first choice of the public.

Cotton and linen always appear at the same time with cloth.

Ancient fabrics are excellent in satin, cotton cloth and linen are common.

There is a cloud in Xunzi's rough plan: "the ancient wise men are cheap for cloth and poor for the poor."

The ancient virtuous man is wise with the cloth.

They adhere to a belief, not afraid of the power, not to be confused with God, not to abandon dignity, alone in suspicion, rebellion, freedom and open-minded.

Thousands of years later, people were showing signs of cotton and linen clothing.

The combination of retro fashion and fashion will bring about a collision between millennial history culture and modern civilization, and produce a unique cotton and ramie product.

Some people choose fashionable and luxurious clothes, others choose fashionable clothes.

Otherwise, I would rather love a cotton linen shirt.

In the era of advocating low carbon and environmental protection, we stick to this innocence.

The cotton and linen fabrics are made of natural clothing and natural ecology.

The coarse linen fabrics are hand sewn.

And its production process from planting to hand woven products, do not use pesticides and chemical dyes, textiles also do not contain harmful chemicals such as methanol, is the most suitable body for personal textiles.

It is also because of the coarse texture of cotton and hemp that there will be countless massage points on the surface, which will have unexpected effects on the human body.

In the process of design and development, I am deeply aware of the elegance and integrity of "Peng Sheng Ma, not supporting and straight".

In my opinion, wearing cotton and linen is enjoying the tranquility brought by nature itself, returning to the real life and following the nature.

The three themes of this conference are mist, fog and Museum.

This time, the new design of autumn and winter is inspired by their design team's experience in Guizhou's partial Miao village and Dong village.

The ancient architecture and free growth of ethnic minorities are beautiful trees and villages of ethnic minorities.

In the morning, mist shrouded in the mountains. The sun came out and opened the fog. We clearly saw all the things that the earth carried.

This seemingly innocent scene gave her different inspiration.

Beautiful things are brewing in the autumn and winter, and they are full of vitality in the right season.

So I want to integrate this pure into [otherwise] clothes.

Since the establishment of the brand, otherwise, we have paid much attention to the quality of clothes, and we have done more to complement traditional culture and modern fashion design.

Following the elegant and elegant attitude towards life, we should pay attention to the cultural details of clothing.

It is mainly composed of earth color, linen cotton and natural color.

The best quality raw materials are selected, which are mainly made of natural cotton linen fabric and pure cotton yarn. They reject industrial bleaching and dyeing, maintain the most authentic and pure texture of the material, restore natural products and return to nature.

The earth carries great virtue, and a good brand also carries the earth like the earth. It is the most pure and true quality. It combines the beauty of dress with the beauty of nature.

[otherwise] brand characteristics

Each brand has its own unique character, and its brand gives the soul of clothes. Therefore, every garment is a carrier, a silent statement, a song of low singing and low singing.

Introverted and simple, otherwise gentle and quiet.

Such as the south of the rain and rain in the face of the woman, a plain clothes, a glimpse of amazing.

It is self-evident elegance and comfort. The clothing is dominated by loose profile. It has no restraint on the body, retractable freely, natural and smooth, and makes the body and mind more relaxed.

Unique design, the use of national patterns, texture patterns, first-class technology, focusing on the concept of integration with nature.

Otherwise, brand technology, quality and details.

Stitches are intertwined.

The excellent traditional culture, which has a long history, must be inherited and innovating.

Break away from the shackles of inherent consciousness and inject new blood on the basis of excellent culture.

Friends who know [otherwise] know that they are best at garment technology. They are stitching together. Different materials, fabrics and ethnic elements are skillfully applied by designers, showing infinite possibilities.

Splicing is the fusion of innovation consciousness and traditional culture, and a collision between ethnic elements and modern clothing.

The combination of tradition and innovation, inheriting Chinese traditional culture, skillfully using embroidery, weaving and other processes, combined with modern printing technology, fabric floral washing effect, every detail highlights the quality and excellent production of clothing.

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