Domestic Electricity Consumption Structure Upgrading Trend Obviously High Growth Behind Hidden Worries

A few days ago, the China semi annual report on e-commerce published jointly by the financial and Strategic Research Institute of the Chinese Academy of Social Sciences and CCTV showed that in December 2016 -2017 May, China's online retail sales totaled 30229 billion yuan, the first consecutive 6 months to break through 3 trillion yuan, a record of 3 trillion yuan.

Retail sales record for the same period.

At the same time, the short board of the development of e-commerce is also gradually emerging.

The trend of consumption structure upgrading is more obvious.

The report points out that as of the end of last year, the number of users paying for online payment in China has reached 475 million, and online retailing.

Scale has been ranked first in the world for many years.

In 2016, e-commerce accounts for more than 1/3 of the total electricity business in the world.

In 1-5 months of this year, China's network retail sales accounted for 13.2% of the total retail sales of social consumer goods over the same period, much higher than the global average.

At the same time, the top 5% brands accounted for more than 60% of the electricity providers involved in the survey.

In addition, the top three categories of online consumption growth were health care, book audio and video and sports outdoors, with an increase of more than 40% over the same period.

Cao Lei, director of the China e-Business Research Center, said that the electricity supplier is moving from simple sales behavior to more accurately meet the internal needs of consumers, and the upgrading trend of consumption structure is more obvious.

In the past "6 / 18 electricity supplier big promotion", the main battlefield between the electronic commerce platform has shifted from price to consumption quality and experience.

"Quality consumption is becoming the focus of Internet sales. Consumers are no longer stare at price, but also pursue individuation and quality."

Hidden worries behind high growth

Behind the bright report card, the hidden dangers of the development of China's electric business are also increasingly prominent.

If we can not effectively solve the problem of counterfeiting and selling, consumer personal information leakage and regional development imbalances, such a rapid growth momentum may be just a flash in the pan.

According to the world clothing shoes and hat net, there is a big gap in the development of e-commerce in all provinces and autonomous regions in China. The network retail volume of six places in Guangdong, Zhejiang, Shanghai, Jiangsu, Beijing and Fujian accounts for 80% of the total retail sales of the whole country.

The total share of Xinjiang, Guizhou, Hainan, Tibet, Ningxia, Gansu and Qinghai will not exceed 5%.

In addition, logistics fraud has made a wake-up call for cross-border electricity providers.

The report revealed that many express companies have been accused of making up overseas shipments, covering up real delivery sites and making a large number of counterfeit goods into the market.

In this regard, Li Yu, senior partner of Hansheng law firm in Shanghai, believes that if the staff of express company collude with others, it is easy to produce false orders.

In addition to the loopholes in the internal management of enterprises, the logistics of cross-border electricity providers in China is still in its infancy, and the system specifications are not yet perfect, and administrative supervision is often in an awkward situation that can not be trusted.

The rapid growth of electricity suppliers wrapped up trash also aggravated the environmental burden.

The report said that nearly half a year ago, the callers generated nearly 14 billion packages, accounting for more than 80% of the total volume of the National Express business. To pack nearly 14 billion packages, they need to use at least 8 billion 400 million cartons to consume at least 7 billion plastic bags and more than 7 billion meters of adhesive tape.

Cao Lei believes that some sellers and express companies are more inclined to choose non degradable materials when packaging, and the recycling rate of plastic bags, tapes, cushions and other items is not high.

He suggested that the electricity supplier industry accelerate warehouse allocation.

Integration, that is, the express delivery company provides an integrated solution after the order stage. According to the pportation situation, the electricity supplier package is standardized and packaged to make the electricity supplier a real green industry.

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