2016 Hangzhou Silk Expo Will Be On The Spot

October 14, 2016 -16, 2016 Hangzhou silk Expo

Grand opening, the major brands gathered in a brilliant way, the song of long Kai Kai song is a wonderful appearance.

In the 1889, "Song Jin" was established as the core of the world intangible cultural heritage "Song brocade". The company will continue to play its own advantages and integrate with the needs of the market and customers.

R & D,

And so on, so as to widen the diversified development of silk.

In October 14, 2016, on the first day of the 2016 Hangzhou Silk Fair, the Shang Kai song brocade brand exhibition hall also received the guidance and cordial communication from the leading group. The chairman Wu Jianhua was received by Vice President Chen Hailong.

Representatives of the leading group include the director of the market operation Department of the Ministry of Commerce (director of the National Cocoon Silk Office), Chen Guokai, deputy director of the consumer goods division of the Ministry of industry and commerce, Cao Xuejun, vice chairman of the China Textile Industry Federation Yang Jizhao, vice president of the China Textiles Import and Export Chamber of Commerce, Wang Yu, etc.

On the G20 summit held in advance, the upper reaches of Kai song, Song Jin, took part in the development of early gifts, including small handbags, big bags, scarves, shawls and so on. The process is also very exquisite. The A face of the shawl is song brocade, B face is Luo, and Suzhou embroidery is the three major non heritage elements.

The design elements are also very representative, such as Hangzhou West Lake and the three pools reflecting the moon. They both have a sense of history and have great collection value.

Shang Jai song brook has also built a chain of R & D, production and sales, and has its own designer team. At the same time, it also looks for other designers to cooperate.

At present, the sales area is mainly concentrated in Jiangsu, Zhejiang and Shanghai, but the products are widely distributed throughout the country, even overseas, especially as the national ceremony.

Yu Zong said that the long Kai song song brook was positioned as a luxury luxury brand, and the current sales are mainly offline.

Many customers directly negotiate with the company. The company has 2000 square meters exhibition hall and Cultural Park, mainly including silk culture introduction, silk product technology and production line manufacturing process.

Shang Jai song brocade has distributors in Qingdao, Beijing, Hangzhou, Shanghai, Hubei and other places, and displays and sells products in the form of collection stores.

Yu also introduced the way to distinguish authenticity and silk objects.

At the same time, Shang Kai song brocade also attaches great importance to building and promoting brand awareness. Through this exhibition, it also wants to better promote its own brand. Besides, the long Kai song brocade also actively responds to "Internet +", promotes publicity through WeChat public platform, advertising, Internet platform and industry media, and makes the brand bigger and stronger.

We are looking forward to the more brilliant debut of Song Jin in 2017, and more on the follow up report of Song Jin.