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    Li Biao Brand Group Has Signed A Number Of New Licensing Agreements And Partnership Agreements.

    2016/9/5 14:55:00 103

    ProfitAuthorization AgreementPartnership Agreement

    Li Bao brand group and Creative Artists Agency (hereinafter referred to as CAA) have established a joint venture company called CAA-GBG BrandManagement Group (hereinafter referred to as CAA-GBG), which has become the largest brand management business in the world.

    CAA-GBG is the leading global brand extension platform, which provides services for brands and customers from all walks of life, including celebrities, enterprises, leisure life and cartoon characters.

    Since its independent listing,

    Brand of profit label

    The growth is mainly centered on children's clothing, men's and women's fashion, footwear accessories and brand management four core business areas.

    The brand is selectively introduced into the new franchise and extension platform to enhance the core strengths of the group.

    In terms of authorized brand business, the group is in the winter.

    Accessories

    The signing of the global licensing agreement with Kate Spade New York and the acquisition of PS Brands, a hosiery product company, will further consolidate the leading position of the group in the field of children's wear and cartoon characters.

    Since April this year, Li Biao brand group has signed a number of new licensing agreements and partnership agreements, including an agreement with the world's best seller Katy Perry in August to launch a series of shoe series.

    Consumer

    Pursuit.

    In addition, the group entered into an authorization agreement with the American designer Kenneth Cole in June to develop its brand of men's wear, women's wear, children's wear and handbag products.

    By the end of March, the group's turnover increased to US $4 billion 118 million in the 15 months of this year. The growth was partly offset by the decline in the euro exchange rate, the end of some weaker brand businesses and the exceptionally warm winter in North America.

    Gross profit of US $1 billion 378 million has been maintained since 2013, with a gross margin of 33.5%.


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