Today, Flash Retail Stores Are Becoming More And More Popular In The West.

Famous American

The star rappers singer has been pushing the flash retail store for three days in 21 cities around the world, offering the Pablo (Pablo) series of limited products.

Twitter, the US social networking platform, has the same name as Kan's latest album.

Pablo's life (The Lift of Pablo), through the red dot showing the map of the temporary booth City, gives directions to the consumers' clear store locations. From the red spots on the map, we can see that in addition to the 13 main cities in U.S., there will be a temporary platform built by this event. Other temporary exhibition booths will be distributed in North America's Toronto, Berlin, Amsterdam, Singapore, Sydney, Melbourne and Cape Town, South Africa.

The main cities of 13 flash retail outlets represented by twitter

This kind of temporary brand retail store selling products has been successfully held in New York, Losangeles and Paris earlier this year.

In a flash store in New York, it has generated nearly $2 million in sales revenue.

Unlike many days before the advance notice, this is an unexpected surprise surprise. Only 24 hours before the opening of the temporary store, Mr. Kan will tell you the detailed address in the city, which is only 24 hours' preparation time for these loyal fans.

Many of his fans have been rushing from other cities to these major cities, waiting to queue up overnight.

From the weekend sale, it is also a very hot scene. Even in Berlin, Germany, hundreds of meters long queues of people have been winding from the doorway of the 032C workshop Gallery in Berlin's famous art district to the end of the block.

"I am very keen on Mr. Kan: I like his creativity," said Chris, a 24 year old Berlin native who jokes that his career is "a good life."

"This is also a kind of hype.

But it is also "the appearance of clothing," he added, explaining why he was willing to spend 1000 euros or more on goods.

Chris and his friends queued up at 1:00 a.m., and the seventy-sixth districts where they were placed in the queuing crowd allowed them to wait for 13 hours to buy goods.

Luca, a 17 year old Berlin boy, remained in high spirits when he waited for a long time.

"It's really a very interesting evening: you talk to people around you. It's great, though it feels very tired," the more than 10 year old boy spent 165 euros in the store. "At the same time, there is an impulse to stop waiting and go home, but in the near future, you will consider why you are here."

Luca has a very rational understanding of the famous and confident Mr. Kan: "to me, he is a genius."

(Pablo) fluorescent yellow restriction of Sydney store

In the west, flash shop is not just a way to sell new products, but also more and more.

Platform brand is the beginning of offline experience shop. For example, the newly launched online underwear brand Adore Me has also made online booking and offline flash store to consumers of its online line to provide more tailored services and expert consultation services to personalize the consumer's online cabinets, and to give consumers the right interior style in a more precise way.

This way also allows businesses to pay little for the rental and personnel expenses of the retail venues, and consumers can achieve the goal of consumptive consumption very purposefully.