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    Japanese Private Equity Fund Acquisition Of Japanese Children's Wear Company

    2016/8/8 15:15:00 57

    Children's ClothingClothingShopping Center

    Japan's private equity fund Japan Industrial Partners (referred to as JIP) acquisition of Japan Children's wear The company is Narumiya International, the seller is Vc firm SBI Holdings.

    The transaction is conducted between the subsidiaries of both sides. Existing production clothing The Narumiya, which operates the store, is now in a predicament of declining revenue. Since 2007, the company has been reformed under the guidance of SBI. Narumiya expects sales growth to 30 billion yen in the fiscal year ending February 2020.

    In fiscal year 2010, Narumiya sales amounted to 13 billion yen, less than half of its peak. Benefit from Shopping Mall In the last fiscal year, the company's sales have resumed to 207 billion yen (about 1 billion 400 million yuan).

    What JIP looks at is the growth potential of Narumiya online retail and ground stores. After completing the acquisition, JIP will appoint a part-time director to Narumiya, which will help speed up investment in new projects and stores related to the electricity supplier, and promote publicity campaigns to attract families.

    Founded in 1906, the predecessor of Narumiya was a clothing wholesaler in Hiroshima county. In 1952, Cheng Gong Fabric Co., Ltd. was established in 1968, and began selling women's clothing in 1968. It was renamed as Narumiya in 1979. In 1991, the two businesses of clothing wholesale and clothing were divided into two companies. Narumiya International was responsible for the clothing business. In 2002, they began to sell children's clothing. There were 13 brands covering the age range of newborns, infants and young children, such as mezzo piano, POM Ponette and so on, including international brands sold in Japan, such as Kate Spade New York, petit Petit, etc.

    But Narumiya is not just a clothing company, it also involves stationery, accessories, cosmetics and other categories. As of February this year, the company has 681 direct outlets in Japan.

    In order to expand the Chinese market, in 2009, Narumiya set up the trade company (Shanghai) Limited.

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