Look At How Foreigners Feel About The Sense Of Experience In A Store.

The old saying goes: the biggest advantage of physical shops is undoubtedly.

Can not bring the sense of experience.

And the physical store's access is no doubt to give customers the unparalleled sense of shop experience.

It can bring more immersion to customers.

The shops that experience are more attractive than online shopping.

Famous American teenagers

Chain Urban Outfitters has a flagship store in Manhattan, New York, Herald Square, accounting for 5300 square meters.

The store's design is subversive.

Selling clothes is no longer the only focus. It has been pformed into the lifestyle center (lifestyle center). There are endless things that customers can do, and staying there for hours is no problem.

There are:

The cafe is provided by Intelligentsia Coffee, a partner from Chicago, covering an area of more than 80 square meters.

Photo studio area - Instagram photo printing station is also available here.

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It's the main business clothing of this shop, women's clothing area.

In the music District, we sell headphones, speakers, phonograph and other audio equipment. In order to match the nostalgia, we have more than 1000 kinds of vinyl records, selected by partners, Amoeba Music from California, and 400 old records can only be purchased here.

Hairroin Salon from Losangeles provides a full range of hair care services for customers.

Next to the barber shop is the beauty shop.

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Then, it is Urban Outfitters's huge shoe area.

"Urban Outfitters" is a newly launched fitness clothing brand "Without Walls", which has nearly 300 square meters of space in one layer.

Next to the bookstore, there are mainly books on cooking and lifestyle, and several reading chairs.

Downstairs is men's wear area.

Finally, you can repair bicycles, cheer up and sell vending machines to bicycle parts before you go shopping.

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This is the shop, which is simply the pocket of A dream! The intimate service and immersive experience have everything!! you can shop in the shop for 2 or 3 hours. I believe you can spend the whole afternoon in this shop. Can you sell a shop that has a perfect sense of experience?

And this is just one of the sense of physical store experience! With the progress and development of technology, many businesses have focused on using various black technologies to create their own sense of experience abroad.

Adidas joined hands with Intel to launch a number of shelves - Virtual shoes wall.

It is understood that the adiVerse number rack is a virtual shoe wall that allows customers to reach all the shoes at hand. It can help consumers browse shoes in the shops and facilitate their purchase of Chinese products.

This solution extends the display of solid products (shoes), which can display various products on a virtual shoe rack.

It creates a unique shopping experience by combining the rich communication mode of the digital world with the interaction of products in the physical world.

Adidas's virtual shoe wall, by designing a device with touch-screen and 3D rendering effect, can display more than 2000 shoes in the Limited store space. Not only can it be selected, it can also place the order directly.

It brought a 40% increase in overall sales volume for Adidas during the Olympic Games, while sales in a Japanese store in Tokyo even increased by 400%.

The largest beauty retailer in the world is also using a lot of "black technology" to increase store experience in North American stores.

The store is located at 33 Powell street, San Francisco. The biggest difference between the store and the previous stores is reflected in the design of the store. In the area of 8500 square feet, there is an ad hoc interlayer area for operators to observe the entire sales floor.

Wifi, USB interface, iPad and other electronic equipment are installed in the 12 workshops, which can be used by consumers to watch the beauty makeup teaching video and find the goods in a short time.

The technology of IQ is also introduced here. This technology includes the first application of InstaScent, which allows the customers to experience the smell of 18. It is amazing that once the qualified fragrance evaluation is completed, the spray on the device will spray the fragrance gas in the corresponding category.

They also provide more interactive areas inside the shops, including hair care products demonstrations, fashion trend shows and so on. This is actually leaving more room for customers to let them feel free to feel products in shops. This is also an invisible experience of increasing store space and enhancing interaction between brands and customers.

There are also overseas shopping windows that can be directly paid for:

Customers can touch the screen order, and the goods will be delivered by express in one hour.

You see, there are so many ways to play in real stores, and the sense of experience is so great! Why do we still keep up with the physical stores every day?