Europe'S Sales Of Shoes And Clothing Doubled Due To The Depreciation Of The European Union

A few days ago, the pound fell sharply against the US dollar to a thirty year low and the pound depreciated. This event ignited the enthusiasm of the Chinese sea group to buy products from Britain and Europe.

Largest in China

Ocean terminal data show that sales of goods in Europe are doubling than usual, of which British goods contribute 60% of sales, while in terms of price, European commodities are active in 4000-6000 yuan, with an average price of 2000 yuan or more.

At the same time, it is in the mid season discount season of European commodities, benefiting from the exchange rate relationship. At this time, the purchase of Britain and Europe will be cheaper, which is equivalent to the price advantage of "folding up and then folding".

Take the Burberry classic windbreaker as an example. Before it took off Europe, it needed to spend RMB 13757 yuan, and the lowest price was 12203 yuan on the day when the European pound dropped sharply, the difference was as high as 1554 yuan, while the classic LV Neverfull package was 885 yuan before and after the euro.

The price change not only stimulated consumers' enthusiasm for buying, but also increased the per capita purchase price.

According to the foreign terminal data, European merchandise sales doubled over the past day, of which 60% came from the United Kingdom, while the active commodities were concentrated at 4000-6000 yuan, with an average price of more than 2000 yuan, and the most expensive package.

On the purchase of goods category, 70% of the order consumers chose to be more value insured.

The bag, which sells the classic Kelly bag with a price of up to 98 thousand yuan, was bought by consumers in Beijing, which is the highest priced item after last year's black five.

Secondly, shoes and clothes are also one of consumers' favorite purchases.

In the specific brand, GUCCI, Prada, LV, MiuMiu, Chole, BV and other brands are most popular.

At the same time, the most discounted mid season discounts in Europe are from the end of June to August.

During this period, the discount frenzy swept the French, Italian and British countries, to the downtown department stores, suburban OUTLETS, small to the street brand monopoly, private stores, businesses generally will play an average of 4 to 40 percent off discount.

At the same time, the purchase of British and European goods in addition to enjoying the staggering discount of merchants' profits, they can also get the "invisible preferential" on exchange rates and tax rebates, benefiting from the exchange rate relationship after "off Europe", which is equivalent to the price advantage of "folding up and then folding".

As for the enthusiasm of Chinese people to buy and buy, the foreign terminal said that China's consumption is integrating into global consumption under the impetus of outbound travel and Hai Tao.

More and more sensitive to prices, benefiting from the exchange rate relationship after "off Europe", and the increase in sales volume in the UK and even in Europe.

Now it is in the mid season discount season in Europe. The European buyers can directly synchronize the local market price, the shopping price will be cheaper, and the choice of products will be richer.