420 Han Style Clothing Merchants Officially Moved To Hankou North

This past weekend, for the whole Han style clothing industry For example, it has experienced a milestone change.

On June 18, the day when Hankou North Transport Terminal was opened, 420 Hankou clothing merchants officially moved from Hanzheng Street to welcome guests in Hankou North Brand Clothing City. It is reported that most of these clothing merchants who moved north to Hankou have been operating in Hanzheng Street for more than 20 years. Most of them are production and processing clothing enterprises, with design and research capabilities, and are the backbone of supporting the development of Han style clothing, with an annual transaction volume of about 20 billion yuan. "I've been looking forward to it for five or six years and finally moved here." He Shaobing, the boss of Aohuan Clothing, smiled happily as he sat in the new store with an area of more than 100 square meters. The old businessman with gray sideburns happily told the reporter that the store in the north of Hankou was his own, and he would no longer have to pay high rent.

　 No longer tolerate high rent 420 merchants bid farewell to Hanzheng Street

"I have closed the shop in Hanzheng Street, and will not sign the rental contract when it expires." He Shaobing told reporters that although he has been doing business in Hanzheng Street for nearly 20 years, he has always rented a shop, which can be described as "no fixed residence". "The store changed seven or eight times, and finally found a small shop in the second block of the Hanzheng Street New Street Market, with a rent of more than 300000 yuan a year." He Shaobing said that the New Street Market is the gathering place of the Han style clothing industry in Hanzheng Street, and the rent varies according to the location. The location of the second block he rented is relatively low, and the rent is relatively low. For example, the rent of six blocks and seven blocks has reached nearly one million this year. "In recent years, the facade of Hanzheng Street has become more and more expensive every year." He Shaobing said frankly that in 2010, after Wuhan proposed that Hanzheng Street be relocated, he bought his own facade in the Hankou North Market as soon as possible. However, at the beginning, because the business people in Hanzheng Street are used to operating in groups, the supporting conditions of Hankou North Market are still gradually improving, so he has been supporting in Hanzheng Street for several years. His experience is actually a microcosm of most Han style clothing merchants. "Many people rent shop fronts in Hanzheng Street Clothing business They basically came to Hankou North to buy shop fronts and waited for the right time to move here. "

The reporter saw at the scene that compared with the more than 10 square meters of Hanzheng Street, the 100 square meters of north Hankou is not only more spacious and atmospheric, but also in the market with more modern facilities, bosses and shop assistants have access to central air conditioning.

　 The transportation logistics environment of passenger transport hub launched on the same day has been greatly improved

The reporter learned that since last year, with the increasingly difficult traffic conditions around Hanzheng Street, logistics costs have gradually increased, and the business pressure of merchants has further increased. Under the pressure of the situation, merchants with the intention of moving spontaneously set up associations, and formally put the move to the north on the agenda. Just at this time, the Hankou North Transport Terminal, which they eagerly awaited, also came out with the news that it was put into use.

The reporter learned that the newly opened Hankou North Transport Terminal is the largest and most functional passenger transport complex in Wuhan, which is mainly used to meet the needs of business prosperity. Long distance passenger transport routes are arranged according to the needs of Hankou North passenger flow. In addition to covering all cities and counties in the province, its routes will also focus on covering 17 provinces and municipalities directly under the Central Government in upstream and downstream markets such as Wenzhou, Fujian, Henan, Anhui, Hunan, etc., to build a road passenger transport network connecting Hankou North market cluster to the whole country. In addition, the seamless transfer of light rail, long-distance bus station, bus transfer station and social vehicles at this station will also bring a qualitative leap to the traffic conditions of Hankou North Market. In addition, the reporter also learned that the "Land Express" under the provincial passenger group, which specializes in the express transportation of less than truckload goods, will also come to further improve the logistics supporting services in the Hankou North market. "The market is where customers get off and the station is where they get back. It's easier and more efficient to pick up goods than before." Merchants happily told reporters that after moving to the north of Hankou, the transportation and logistics conditions will be greatly improved compared with Hanzheng Street, and there will definitely be more and more repeat customers. " "Over the past few years, the gradual improvement of supporting facilities in Hankou North has also made us more and more confident about relocation." He Shaobing said frankly that 420 merchants can go out of this step, which is not as simple as outside imagination.

Going on the road of revitalizing the brand, Han style clothing gets through the cost lifeline

Do you dare not leave Hanzheng Street for fear of losing customers? Faced with questions from reporters, He Shaobing waved his hand and said that this was not a problem at all. about Clothing wholesale In business, the vast majority of customers are familiar customers, who are old relationships accumulated through years of contacts, and customers will follow them. In addition, after moving to the north of Hankou, the operating costs will be reduced, which will also give them more space to reduce product prices and attract new customers.

Hu Jianzhang, the boss of Li Ming's clothing, calculated the bill and after moving to Hankou North, the wholesale price of each piece of clothing in his store could be reduced by at least two yuan. "In the wholesale industry, each merchant sells hundreds of thousands of pieces a year, and the difference between the two yuan price can determine life and death." Hu Jianzhang said that downstream customers are more sensitive to the price. In recent years, the Han style clothing industry has declined, largely because the cost cannot be reduced, and the products are not competitive in price.

Merchants told reporters that most of them are production and processing type Clothing enterprises Many processing plants are located in Jiahai Industrial Park near Hankou North. Each processing plant has more than 150 employees, and the largest one has 1500 employees. After this move, the business model of "front store and back factory" will be realized, and the logistics cost and labor cost will be further reduced. Therefore, they are also very clear that for the entire Han style clothing industry, this northward migration is the lifeline of cost, which can inject sufficient vitality into the downstream market.

Li Bin, Deputy General Manager of Hankou North Group, said that the market side will give these merchants comprehensive support, and successively introduce a series of measures to promote the continuous development and growth of Hanpai clothing. The preliminary idea is to hold large design and fashion exhibition, expert summit forum, e-commerce matchmaking meeting, launch ceremony and other activities of Hanpai clothing in the second half of the year, and at the same time make use of the largest Internet online wholesale platform "Zhuoyou" to open up and establish online channels for Hanpai clothing, revitalize Hanpai clothing, and create new glory.