Garment Customization O2O Open Clothing DIY Mode

Insiders pointed out that domestic Clothes & Accessories The transformation of enterprises has come to a very special stage. At present, we have Internet The custom clothing companies and the traditional clothing companies seeking transformation will compete directly on the talent and capital level in the next 1~2 years. Whether they can develop products that exceed user experience will be the key to win this round of clothing O2O.

At present, the tailor has reached a deep strategic cooperation with the country's largest clothing custom brand Evo, and all products on tailor App are also provided by Evo. The evo tailor is Garment customization The forerunner of the field concentrating on the use of Internet technology since its birth. C2B Clothing customization, through the 30 cities in the country set up offline experience shop, in the domestic C2B+ O2O Fashion customization mode. Whether online or offline, users can achieve customized customization through self developed data systems. Easy tailor to work with Evo to enhance mobile access Internet It links users, entities stores, designers and supply chain to provide door-to-door customization services for users.

According to the introduction, the easy tailor is dedicated to provide door-to-door measurement. Custom made garments Of O2O platform Users only need to download App and choose a key appointment, then they can wait for professional tailors to come to the door. Since last July, the tailors have included 9 cities in Guangzhou, Shenzhen, Foshan, Dongguan, Shanghai, Chengdu, Chongqing, Wuhan, Beijing and so on.

From a consumer's point of view, tailoring allows customization no longer out of reach, and even helps them achieve the desire of "clothing DIY", such as users can freely choose to embroider characters or sign symbols on shirts. He Guanbin, the founder and CEO of the tailoring company, said: "after the completion of the garment production, we will also provide on-site fitting service. If the customers are not satisfied with the clothes, they can put forward to the above staff, and the fashion consultant will provide consumers with suggestions for dimensional modification. In addition, we will hold regular meetings for consumers. Fashion trend Workplace image design, Clothing collocation Seminars, and so on, to provide value-added services for them, all take user experience as the starting point.