Columbia Profits Rose In The First Quarter, And Outdoor Sports Market Became Better.

The rise of sports trend not only led to the development of sports brand into a good period, but also let outdoor sports together "Ascension".

Recently, Columbia, an outdoor sportswear retailer in the US, released its first quarter earnings report.

It is reported that in the first quarter of March 31, 2016, the group's

The volume increased by 10% to 525 billion US dollars compared to the previous year. Compared with the 2015 quarter of fiscal year, the operating profit recorded an increase of 8.4% to 443 billion US dollars. In addition, net profit after tax increased 20% to 318 billion US dollars and diluted earnings per share were US $0.45.

In addition, the group's income in the period is 525 billion US dollars.

493 million 800 thousand dollars is higher.

Group CEO said it was satisfied with its performance in the first quarter and will continue to promote brand innovation and design capabilities.

Therefore, it is beyond expectation.

It prompted the group to raise its EPS from 2.55 to 2.65 US dollars to 2.60 to 2.70 US dollars a year.

After this increase, it will meet the basic expectations of the market. In addition, the group also raised its operating profit in the 2016 fiscal year and adjusted the expected range to 1% to 6%, which is 254 million US dollars to 263 million US dollars.

Related links:

There are a lot of star designers in fashion circles, and the purpose of these star designers entering the fashion circle is not clear enough.

But there is a truth: fashion circles are getting more crowded.

It is reported that recently there are more than one star who wants to go to the water and play design: that is Lady Gaga.

However, in addition to his own launching, Lady Gaga also dragged many other musicians, Elton John, into the water.

According to Messi's department store, Lady Gaga will issue limited series in Messi's department store, which is called Love Bravery.

The clothing line also contains the humanistic care of Gaga recently: conveying sympathy, fraternity and anti prejudice.

In short, they are all positive energy.

Gaga, which is not good at designing, has invited Brandon Maxwell and Natali Germanotta to complete the series.

The whole design includes shirts, bags, scarves, Keychains, and even skateboards.

Most of them have to contract fans' taste of all the accessories.

In terms of price, Gaga also struggled to control the price within 59 dollars (probably 380 soft girl currency). The price of conscience and cabbage is not so much a public good.

In addition to the ideal public welfare action, all sales revenue after the official sale will be extracted from 25% to Lady Gaga and Elton John two Born This Way fund and the AIDS Foundation respectively.

Of course, the series will be on sale in May 9th, but the duration will be August 30th.

Although the design of star launching is doubtful, it is a good thing if it is for public good.